Jan 14, 2026 11:00:00

The rules of the American television awards 'Emmy Awards' have been changed to clarify the use of generative AI, and while entries are still accepted, judges have the right to inquire about the use of generative AI.

The

Emmy Awards , which recognize outstanding television dramas and programs broadcast in the United States and achievements in the television industry, have announced rule changes for 2026. The new rules include additional content on AI and clarify how programs using generative AI can be submitted.

Rules Changes for 78th Emmy Competition Announced | Television Academy
https://www.televisionacademy.com/features/news/awards-news/260109-emmys-rules-changes

Emmy Rule Changes Address AI, TV Movie Category, More
https://deadline.com/2026/01/emmy-rule-changes-2026-1236677345/

Revised rules for the 78th Emmy Awards were announced on January 9, 2026. The new rules include changing the names of some categories, splitting the short series category, and making minor adjustments to the music and sound categories. A new category , the Legacy Award , has also been created to recognize programs that have had a lasting impact on viewers and the industry.

Additionally, the 'AI Statement' has been added to the rules and procedures regarding AI, stating that 'The Television Academy reserves the right to investigate the use of AI in submissions.'

These new rules do not ban works created with generative AI, and generally accept entries. Furthermore, the Emmy Awards committee reserves the right to inquire about whether or not AI is used in submitted works. Rather than a complete ban on AI, the new rules require transparency regarding the extent and purpose of AI use.

The rules also reserve the right to investigate the use of AI, emphasizing the intent behind the rule changes by stating, 'The Television Academy's selections place importance on human storytelling, regardless of the tools used to bring that story to life.'

The 78th Primetime Emmy Awards, which honors major categories such as Outstanding Drama Series and Outstanding Actor, will be held on September 14, 2026, local time. The Creative Arts Emmy Awards, which recognize technical achievements in cinematography, editing, sound, and other production areas, will be held on September 5 and 6, 2026. The official rules and entry procedures for the 2026 Emmy Awards will be released on January 19, 2026.