The possibility that Apple will split the App Store to prevent ``sideloading'', which is installing apps from other than the App Store on the iPhone, has emerged
Apple does not allow users to install apps from sources other than the App Store, and the EU and Japan are demanding corrections as it may be ``losing market competitiveness.'' In the EU, the Digital Markets Act (DMA) is expected to soon force sideloading permissions, and it appears that Apple may be preparing to split its App Store in order to comply with the legislation. I did.
App Store to Be 'Split in Two' Ahead of EU iPhone Sideloading Deadline - MacRumors
Apple will reportedly launch a separate App Store in EU to allow sideloading
https://mobilesyrup.com/2024/01/15/apple-eu-app-store-sideloading/
According to Mark Garman of Bloomberg, who is familiar with Apple-related information, Apple plans to separate the EU App Store from other regions in order to comply with EU requirements and make adjustments to comply with legal requirements.
Garman predicted that this would result in the creation of an App Store for the EU and an App Store for other regions.
The Digital Markets Act requires Apple to allow iOS apps to be distributed outside of the App Store and to allow the use of third-party payment platforms for in-app purchases, among other things.
Apple has not allowed sideloading until now, explaining that ``installing apps from sources other than the App Store is dangerous for users,'' and if it were to be allowed, malicious ransomware could be used by users. They complained that there was a risk that iOS could be compromised, allowing children to infiltrate their devices and allow children to bypass parental controls, leading to a decline in iOS security.
Apple releases a report stating that it is ``for user safety'' to prevent apps from being available outside of the App Store - GIGAZINE
Regarding in-store fees, it has been a problem for some time that Apple has been imposing a 30% fee on payments within the App Store. When Epic Games introduced its own payment system to avoid fees, it was kicked out by Apple, and Epic Games, who was dissatisfied with this, filed a lawsuit against Apple. They claim that collecting fees and not allowing their own payment system violates antitrust laws, etc., and accepts Epic Games' argument only in that it is illegal to not allow their own payment system. The verdict has been handed down.
Apple vs. Epic Games appellate court rules that ``links to external payment systems cannot be prohibited on the App Store'', but Apple wins in most cases - GIGAZINE
After that, the EU implemented the Digital Market Law. Apple must comply with this law by March 7, 2024. In January 2024, Apple CEO Tim Cook and EU Antimonopoly Commissioner Margrethe Vestager met, and during this meeting, the EU side reminded them about allowing sideloading, and if they do not comply, they will face legal sanctions. He reportedly warned that it could happen.
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