Jul 19, 2023 14:00:00

Intel announces transfer of manufacturing and sales business of small PC 'NUC' to ASUS

Intel, which announced that it will end the manufacture and sale of the barebone kit '

NUC (Next Unit of Computing)' on July 11, 2023, has signed a contract with ASUS for the manufacture, sale and support of NUC. announced that The deal reveals that ASUS will receive a non-exclusive license for the design of Intel's NUC products.

Intel and ASUS Agree to Term Sheet to Take Intel NUC Systems Product Line Forward :: Intel Corporation (INTC)
https://www.intc.com/news-events/press-releases/detail/1634/intel-and-asus-agree-to-term-sheet-to-take-intel-nuc

Intel and ASUS Agree to Term Sheet to Take Intel NUC Systems Product...

https://www.intel.com/content/www/us/en/newsroom/news/intel-nuc-systems-agreement.html

According to a report reported on July 11, 2023, Intel sent an email to partners saying, ``Intel has decided to stop direct investment in the NUC product line.''

After the report, Intel acknowledged the fact, saying, ``Intel has decided to stop direct investment in the NUC business and change its strategy so that ecosystem partners can continue to innovate and grow NUC. Intel's other Client Computing Group (CCG) and Network and Edge Computing (NEX) businesses will not be impacted, and we are working with our partners and customers to We are working to ensure a smooth delivery of our current commitments, including continued support for our current NUC products.'

Intel finished manufacturing and selling Mac mini-like small PC 'NUC' - GIGAZINE

Later, on July 18, 2023 local time, Intel signed an agreement with ASUS to manufacture, sell and support NUC's 10th to 13th generation system product line and develop future NUC system designs. announced that

This agreement allows ASUS to continue manufacturing, selling and supporting 10th to 13th generation NUC system products, as well as designing and developing future NUC products. In transferring the NUC business, ASUS reports that it has established a business unit called 'ASUS NUC BU'.

Regarding the transfer of the NUC business, Intel said, 'ASUS' expertise and track record in providing customers with industry-leading mini PCs such as the Mini PC PN51 will continue to drive innovation and growth in our NUC system products. It is suitable for

ASUS Chief Operating Officer Joe Hsieh thanked Intel for transferring the NUC business, saying, ``With the collaboration between Intel and ASUS, the performance of mini PCs has been enhanced, and AI and IoT have been improved. We can greatly expand the range of our business in the field.” 'ASUS is committed to providing the superior support and service that our NUC customers have come to expect.'

'Our priority is to ensure that customers using Intel NUCs have a smooth transition to ASUS NUCs,' said Intel Vice President Sam Gao. We look forward to continued support.”