Amsterdam rolls out ad campaign telling British travelers to 'Don't come'



Amsterdam, the capital of the Netherlands, has launched a campaign to urge British tourists not to visit. Behind this is the problem of ill-mannered tourists who enter the country because of

the Dutch drug policy , which allows the purchase of soft drugs.

See Amsterdam's newest campaign urging drunken British tourists to 'stay away' | Euronews
https://www.euronews.com/travel/2023/03/29/see-amsterdams-newest-campaign-urging-drunken-british-tourists-to-stay-away

Amsterdam tells young British men who want a 'messy' weekend to stay away | Netherlands | The Guardian
https://www.theguardian.com/world/2023/mar/28/amsterdam-young-british-men-misbehave-stay-away-campaign



You can see the movie of Amsterdam's official 'Stay Away' campaign from the following.

Campagnevideo Stay Away Versie 1 on Vimeo


A man who is unsteady on his feet is surrounded by Dutch police officers.



The message in the video reads, 'Come to Amsterdam night after night and cause trouble + go to jail = fine of 140 euros (about 20,000 yen) + criminal record.'



'do not come'



There is also another version of the video.

Campagnevideo Stay Away versie 2 on Vimeo


'Don't come if you're going to the hospital and worrying about your family,' Amsterdam authorities said in an ad.



The video ad targeted British men aged 18 to 35 who searched for terms such as 'stag party (party full of men) Amsterdam', 'cheap hotel Amsterdam', and 'pub ladder Amsterdam'. The advertising campaign will initially target British tourists and will be expanded to other countries later on.

About 20 million tourists visit Amsterdam every year, many of whom are looking for drugs, alcohol and sex trips. As a result, Amsterdam locals are annoyed by rough tourists entering and exiting legal brothels and cannabis coffee shops.

In response to these problems, Amsterdam's actions include bringing up the closing hours of brothels and bars, banning cannabis in the city center, and relocating red-light districts with brothels to 'erotic centers' on the outskirts of the city. I'm working out a plan.

Sofyan Mbarki, deputy mayor of Amsterdam, said: 'Tourists are welcome, but rude and annoying people are not. We choose regulation over reckless development to protect our livable city. I decided to do it,' he said.

in Video, Posted by log1l_ks