Mar 02, 2023 15:00:00

YouTube is developing a generative AI tool for video creators

Neil Mohan, who became YouTube's new CEO following the resignation of CEO Susan Wojcicki , talked about YouTube's priorities in 2023, revealing that it is developing a generative AI tool for creators. I was.

Letter from Neal: Our 2023 Priorities
https://blog.youtube/inside-youtube/2023-letter-from-neal/

2023 YouTube priorities — What creators need to know!-YouTube


YouTube Teases AI-Powered Special Effects for Video Creators | PCMag
https://www.pcmag.com/news/youtube-teases-ai-powered-special-effects-for-video-creators

YouTube's new leader teases AI tools that can virtually swap outfits - The Verge
https://www.theverge.com/2023/3/1/23620143/youtube-ai-tool-features-ceo-neal-mohan-google-alphabet

“Generative AI” refers to image generation AI that generates images simply by inputting text, and chat AI that generates highly accurate text in an interactive format.

According to Mohan, YouTube is developing an AI that can virtually change costumes in videos and create fantastic images for backgrounds, which will increase production value. that's right.

It has not yet been revealed exactly how it will work, and the news site PCMag has a deepfake technology that naturally replaces the face of a person in a video with that of another person, as well as text. Since there is a video generation AI such as Imagen Video that generates videos , there are concerns that disinformation can be easily created.

YouTube seems to be aware of this, and Mohan said, 'We need to balance it with responsible management.'

YouTube's generative AI tools are expected to be available in the coming months.