Summary of how to use 'My Ad Center' that allows you to change the advertisements displayed on Google and YouTube to your liking



Internet advertisements posted everywhere, such as search engines and websites, are an important source of income for many services, including GIGAZINE. However, it is troublesome to be shown endless advertisements that I am not interested in at all. A tool that seems to be useful in such a case is ' My Ad Center ', a Google genuine tool that allows users to manage the contents of advertisements displayed on Google search and YouTube by themselves.

My Ad Center

https://myadcenter.google.com/

How to use My Ad Center - My Ad Center Help
https://support.google.com/My-Ad-Center-Help/answer/12155154?hl=en

Based on the user information registered in the Google account, the search history of Google search, the search history of YouTube, etc., Google guesses and displays ``advertisements that users may be interested in''. In contrast, My Ad Center lets users choose their advertising preferences and displays ads based on this.

Using My Ad Center is easy, first access My Ad Center . The top page of My Ad Center looks like the following.



Check if 'Personalized Ads' displayed at the top right of the screen is turned on, and change it to on if it is turned off. When personalized ads are turned on, ads displayed on Google search and YouTube will be selected based on 'user information and information entered in My Ad Center', but if personalized ads are turned off, Your activities stored in your Google account and information you select in My Ad Center will no longer be used to select ads. In addition, when personalized ads are turned off, ads displayed on Google search and YouTube will be selected based on context (general factors such as time of day, video being viewed, website, app topic, etc.). About.



Next, enter your ad preferences. Various types of advertisements are displayed in the item 'recommended advertisement topic', so click '+' if you are interested in advertisements and '-' if you are not interested.



Next, select whether or not you are interested in the item 'recommended companies and services' in the same way.



The 'Recent Ads' section shows details of ads that users have recently viewed on Google Search and YouTube. For example, in the following case, it is written that 'An Amazon.co.jp ad was displayed on Google search once last week.' If this recently displayed advertisement is your favorite, click '+', if you do not want it to be displayed, click '-' OK.



Click 'Customize Ads' on the top left of the screen.



Then, 'topics' and 'companies and services' that were not displayed on the top page are displayed. This is also OK if you click '+' and '-' to indicate whether you are interested or not. You can switch between 'topics' and 'companies and services' by clicking the red frame.



You can also choose to allow or restrict some topics by clicking Sensitive Topics.



By clicking 'Manage privacy', it is possible to manage the information used for displaying advertisements.



'Google account information' displays the user's gender, age, and language. This may be information entered by the user or inferred by Google. Click on gender.



You can then rewrite the information.



'Category used for displaying advertisement' shows the category used by Google to decide what kind of advertisement to display to the user, such as relationship status, household income, education level, industry, etc. contains private information about For example, click 'Relationship'.



Then, you can choose whether or not to use marriage / relationship information for advertisement display. In the initial state, this item was turned off, but information such as household income, education, industry, and company size was turned on (used).



'Activities used for personalized ads' lists the activities Google uses to choose which ads to show to you. 'Web and App Activity', 'YouTube History', and 'Region using Google' are used, and in the initial state, they were all turned on (used).



If you actually use My Ad Center, you can see how detailed Google collects user information based on the content searched by Google related services such as Google search and YouTube. It also displays information that makes you think, 'Did you enter something like this?' You can know how much Google understands your information, and you can also choose whether to use that information for displaying advertisements, so if you are concerned about privacy, you should definitely set it yourself. .

in Web Service, Posted by logu_ii