Is the Chinese government planning new regulations for the live streaming industry, which has grown to 3 trillion yen?

The live streaming industry, which broadcasts live streaming of games, songs, chats, etc. on various platforms, has already rapidly grown to a scale of $30 billion (approximately 3.6 trillion yen) in China, but Chinese authorities have It is reported that new regulations are being introduced for the live streaming industry.

China Plans New Restrictions in Its Booming Live-Streaming Sector - WSJ
https://www.wsj.com/articles/china-plans-new-restrictions-in-its-booming-live-streaming-sector-11648603781

China set to hammer its $30 billion livestreaming industry with new restrictions | TechSpot
https://www.techspot.com/news/93981-china-set-hammer-30-billion-livestreaming-industry-new.html

According to China's state-run Internet Network Information Center, approximately 70% of Chinese internet users have used live streaming services, and the total number of live streaming viewers in 2021 will be 700 million. It seems to be more than that.

Streamers can make money by introducing products and services and receiving compensation from companies, and can also earn money by donating money that they can receive from viewers on the distribution platform. Especially if you become a popular streamer, the amount you can donate can reach several million yen in a single day.

On the other hand, the Internet is heavily censored and regulated in China. In addition, regulations regarding games have become stricter in recent years, and expressions such as 'blood,' 'corpse,' 'mahjong,' 'poker,' and 'pornography' are prohibited , and games can no longer be played unless you enter your real name. I am. Furthermore, in August 2021, a rule was established that ``those under the age of 18 are prohibited from playing online games for more than 3 hours a week.''

A rule has been introduced that ``prohibits online gaming for more than 3 hours a week'', and games are only allowed for 1 hour a day x 3 days - GIGAZINE

The Wall Street Journal also reports that the Chinese government is trying to impose restrictions on the amount of coins that Internet users can give to distributors. Although this regulation is still under discussion, it seems that setting the amount of money that broadcasters can receive at 10,000 yuan (about 190,000 yen) per day is being considered.

An anonymous source told the Wall Street Journal: 'Regulators are concerned that young people, seduced by the phrase 'livestreaming is lucrative,' will aspire to become livestreaming celebrities. .This is contrary to the values that the authorities seek.''