Spanish government announces banning 'advertising of unhealthy sweets such as chocolate and ice cream' for children

Sweets such as chocolate and ice cream contain a lot of sugar, and it has been pointed out that it is the cause of increasing obesity in children. The Spanish government, which took such a situation seriously, announced that it would ban advertisements such as chocolate and ice cream for children and adolescents.

???? La nueva norma impulsada por el Gobierno restringirá la publicidad de pastelería, helados, zumos o bebidas energéticas dirigida a menores de 16 años.

Tampoco se podrán anunciar bebidas, snacks o salsas con azúcares añadidos, o preparados con más de 225 kcal por cada 100 g ????????

pic.twitter.com/pab9YSzY2p

— Ministerio de Consumo (@consumogob) October 28, 2021

Spain to ban ads for chocolate, ice cream, juices aimed at children
https://www.thenomadtoday.com/articulo/lifestyle/spain-to-ban-ads-for-chocolate-ice-cream-juices-aimed-at-children/20211028155526014578.html

Child obesity in Spain: Spanish government to ban advertising aimed at children of unhealthy foods such as chocolate, juices and ice creams | Society | EL PAÍS English Edition
https://english.elpais.com/society/2021-10-29/spanish-government-to-ban-advertising-aimed-at-children-of-unhealthy-foods-such-as-chocolate-juices-and- ice-creams.html

On October 28, 2021, Spain's Minister of Consumer Affairs Alberto Garzón advertised 'unhealthy food and beverages' for children and adolescents at a joint press conference with Barcelona Mayor Ada Colau Barriane. Announced that it will be banned.

According to a 2019 (PDF file) survey conducted by the Spanish Food Safety and Nutrition Agency (AESAN), 23.3% of children aged 6-9 years were overweight and 17.3% were obese, in fact 40.6. As many as% of the children were over the recommended weight. In this study, many parents with overweight children did not consider their children to be obese, but they were aware that they were normal or slightly overweight.

In connection with Minister Garson's announcement, the Consumer Affairs Agency said, 'The government will regulate the advertising of foods that are harmful to the health of minors in order to protect the interests of minors from the food industry. One in every person is overweight. Advertising is one of the causes. '

‼ El Gobierno regulará la publicidad de alimentos perjudiciales para la salud de los menores para defender sus intereses frente a los de la industria alimentaria

En España, 1 de cada 3 niños y niñas sufre sobrepeso u obesidad

???? La publicidad es una de las causas de esta cifra pic.twitter.com/aiwDdHtWmi

— Ministerio de Consumo (@consumogob) October 28, 2021

Minister Garson noted that many children are actually obese and that the self-regulatory system that the food industry has been implementing since 2005 is inadequate. 'This is a serious training hygiene problem.' 'Minor are vulnerable consumers and have a duty to protect them from advertising,' he said. doing.

New regulations ban underage advertising for five food categories, including chocolate, candy, energy bars, cakes, cookies, ice cream, juice, and energy drinks, regardless of the nutritional content of each product. And that. Also, products in other food categories will not be allowed to advertise to minors unless the amount of sugar, salt, fat, etc. per 100g is below the standard.

According to the Consumer Affairs Agency's plan, regulated foods and beverages will be banned from advertising on children's TV channels throughout the day, and other TV channels and radio will allow children under the age of 16 to watch. Advertising is allowed only at the time except. Advertising on unhealthy foods for children will be prohibited on SNS, apps, websites, etc.