A game announced by Facebook that announced participation in the advertising test on VR content will be withdrawn from the test due to criticism from users



Oculus VR, a VR brand under Facebook, announced in June 2021 that it will conduct a test to display advertisements on the VR platform provided by the brand. In the announcement, it was announced that the display of advertisements in some titles such as the VR game 'Blaston ' will be tested, but the developer of Blaston has announced that it will withdraw from this advertisement display test. ..

Resolution Games Pulls Blaston Out Of Facebook VR Ad Test
https://uploadvr.com/blaston-ad-test/

The one developer that publicly agreed to try Facebook's VR ads is already backing away --The Verge
https://www.theverge.com/2021/6/21/22544468/facebook-oculus-quest-ads-resolution-games-blaston

Blaston Reverses Facebook's VR ad Testing After Backlash – VR Focus
https://www.vrfocus.com/2021/06/blaston-reverses-facebooks-vr-ad-testing-after-backlash/

Developer set to use Facebook's Oculus VR ads drops plan following backlash | TechSpot
https://www.techspot.com/news/90143-developer-set-use-facebook-oculus-vr-ads-drops.html

On Wednesday, June 16, 2021 local time, Facebook and its participating Oculus VR announced that it will conduct a test to display advertisements in the content provided on the VR device 'Oculus Quest'. The test revealed that ads would appear on 'some titles' and was the only one named 'Blaston'.

Facebook announces that ads will be displayed in VR apps-GIGAZINE



After this announcement, in the review section on the Steam version of Blaston's sales page, 'Honestly, I didn't expect developers to sell this title to millionaires and advertising platforms.' Put it in and sell it to Facebook. It's a refund. ”“ We changed the review from high to low. Please add ads to free games instead of paid games we purchased. ” Will be posted in large numbers.

Steam: Blaston
https://store.steampowered.com/app/1427890/Blaston/



Only five days after announcing that they would participate in the ad display test, Resolution Games, the developer of Blaston, quit participating in the ad display test due to the large number of low-rated comments posted. I announced that.

Blaston's Twitter account also tweeted, 'Player feedback has shown that Blaston is not suitable for this type of ad display test, so we will stop running the test.' I am appealing not to do it.



'Our mission at Resolution Games is to help the industry as a whole move VR forward for the benefit of everyone involved. What works for this assistance,' said Tommy Palm, CEO of Resolution Games. It also includes testing a few things first to see what doesn't work. Thanks for the feedback we announced last week about ad display testing in other Blast games. With that good point, I've found that Blaston isn't the best choice for this kind of ad testing, so I'm not going to test it in Blaston. Alternatively, show ads in another free game. We're seeing if it's possible to test. We love VR as much as the most enthusiastic players. If VR ads become as unavoidable as other platforms, we want to display them correctly. We are looking forward to your feedback, and we will continue to engage in constructive conversations and pave the way for the best. '

In addition, VR-related media UploadVR asked Facebook for comment, and a spokeswoman said, 'Facebook provides a variety of tools and support to help developers build long-term businesses. It also supports the choice of developers. Ultimately, by providing developers with a new source of revenue, they will be able to offer new types of content on the Oculus platform, and content at a consumer-friendly price. It will be possible to provide. Displaying advertisements in the app is just one of the means we provide. '

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in Game, Posted by logu_ii