An optical fiber is drawn to the house of an old man who paid more than 1 million yen and complained in a newspaper advertisement that 'the internet line is too slow'



In February 2021, a 90-year-old man living in Los Angeles, USA, published a newspaper ad in the

Wall Street Journal , a major economic newspaper, stating that ' AT & T 's internet connection is too slow.' Immediately after this advertisement became a hot topic, AT & T reportedly upgraded the line of a man's house and improved the line speed by nearly 100 times.

AT & T scrambles to install fiber for 90-year-old after his viral WSJ ad | Ars Technica
https://arstechnica.com/information-technology/2021/02/90-year-old-gets-att-300mbps-fiber-a-week-after-complaining-in-wsj-print-ad/



90-year-old Aaron Epstein, who lives in

North Hollywood , Los Angeles, complains that his area is forced to use a very slow Digital Subscriber Line (DSL) instead of fiber optics . It was. So Epstein decided to place a newspaper ad in The Wall Street Journal and appeal to AT & T CEO John Stanky about the slowness of the internet connection.

This is the newspaper advertisement that Epstein actually published in The Wall Street Journal. AT & T is proud to be at the forefront of the telecommunications industry, with a letter format that says Epstein's house has a line speed of only 3 Mbps, despite claiming a line speed of 100 Mbps in the neighborhood. I am appealing with. The end of the ad also states that Epstein has been an AT & T customer for over 60 years.



Newspaper advertisements occupy a quarter of the page, and Epstein paid 10,000 dollars (about 1.05 million yen) to place the advertisement. As a result, the ad attracted a lot of attention, and tech media Ars Technica also interviewed Epstein.

In an interview conducted on the day the ad was posted, Epstein said, 'Because (AT & T's) high-speed Internet service advertisements are regularly mailed and the advertisements are regularly displayed on TV and the Internet. It's very frustrating. ' Sometimes the line speed is only 1.5 Mbps, and the online streaming service may not be available satisfactorily. Therefore, Mr. Epstein seems to have no choice but to subscribe to the Internet service of cable TV.

Epstein has called AT & T several times to complain about slow lines around his home in North Hollywood. However, the customer service representative simply replied, 'The company is working to improve line speeds,' but did not give us a specific date for the availability of high-speed Internet. 'I chose the only route I know. I know some people stand up on social internet services and express their dissatisfaction,' Epstein said of why he advertised in the newspaper. ..



It seems that AT & T called Epstein on the day of the newspaper advertisement, and the next day, an AT & T engineer came to tell him that he would install the optical fiber. About a week later, the installation of a new optical fiber was completed, and high-speed Internet became available for the first year for $ 45 a month (about 4700 yen) and then for $ 65 a month (about 6800 yen). After the construction was done, Epstein's home line recorded a download speed of 363 Mbps and an upload speed of 376 Mbps, which is more than 100 times faster than the previous 3 Mbps.

AT & T's CEO, Stanky, also called Epstein directly and said he saw the newspaper ad in the cutout given by the staff. According to a spokeswoman for AT & T, the fiber optics were extended near Epstein's home, but the cables weren't extended to the surrounding homes. “We are working as quickly as possible to complete our work in the neighborhood,” a spokeswoman told Ars Technica.

The AT & T construction staff explained to Epstein, 'It would be exorbitant to install fiber optics in every house right now.' Regarding this, Epstein pointed out that AT & T acquired WarnerMedia in 2018 and entered the media and movie business. AT & T said it should invest in the telecommunications business rather than digging into other businesses.

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