As a result of experimenting how many people actually agree to track behavior by website
Due to the enforcement of the
Only 9% of visitors give GDPR consent to be tracked
1: Websites dealing with technical topics
Most of the visitors are via Google's organic search, with a percentage of 60%. Also, 60% of the total is browsing from laptops or desktop PCs.
2: Website dealing with lifestyle topics
Most of the visitors come through organic social media, and the ratio is 70%. Also, 70% of the total is browsing on mobile terminals.
Below are the detailed numbers, and the opt-in consent rate for all websites is approximately 9%. In the case of opt-out, about 30% are technical sites and about 50% are lifestyle sites.
|Unique visitors||Opt-in||opt out|
In addition, websites dealing with lifestyle topics asked for granular permission to share cookies with web analytics (Google Analytics), personalized ads (double-click ads), and social media (Pinterst). Only 1 in 774 people chose the details. This visitor only answered 'No' for Google Analytics and the other two 'Yes', so in the image below, 'Statistics v1.0.0' is 773 and the other two are 774.
In addition, we are also studying a new mechanism to break away from the style of making profit by existing advertisements and distribute profits to content providers and users.
What is the new mechanism that the browser ``Brave'' aims to distribute profits to content providers and users while blocking advertisements-GIGAZINE
in Note, Posted by logq_fa