Popular distributor from Twitch again transferred to Mixer, Microsoft's monopoly strategy continues



From “Twitch,” a streaming service specializing in live streaming of games, popular distributors have once again transferred to other platforms.

Twitch Star Shroud Moves To Mixer

https://kotaku.com/twitch-star-shroud-moves-to-mixer-1839329327

`` Ninja '', a game streaming distributor who boasts great popularity on Twitch and has contributed greatly to the growth of the platform itself, announced in August 2019 that it will move to Microsoft's game distribution platform Mixer , Was reported extensively among overseas game media.

Announcing that a popular gamer who earns more than 50 million yen monthly in game distribution will graduate from Twitch and transfer to Microsoft-operated Mixer-GIGAZINE



About three months later, a new popular game distributor “ Shroud ” on Twitch announced that it would move to the same Mixer as Ninja. As with Ninja, Shroud plans to distribute the live video of the game exclusively through Mixer.

Shroud ’s Twitch channel has over 7 million followers and the channel ’s total views are over 360 million. Shroud's Twitch channel was played 15 million hours a month in February 2019 and was once the “most played channel”. Shroud is a former professional gamer of 'Counter-Strike: Global Offensive' and is known for delivering shooting games such as PLAYERUNKNOWN'S BATTLEGROUNDS (PUBG) and Rainbow Six Siege. You are loved.

Shroud posted a movie on his Twitter account reporting the move to Mixer with the words 'Shroud will not change. To a new home.' The tweet has already been retweeted more than 24,000 and has collected more than 150,000 likes.



Shroud has started the live distribution of games on Mixer and can be viewed from the following. At the time of writing, the number of followers has already reached about 230,000, and the total number of channel views has exceeded 900,000.

shroud-Mixer



The fact that Ninja moved to Mixer in August 2019 was a big impact for the gaming community, says Kotaku, an overseas game media. Ninja is Mixer's most popular game distributor, with more than 2.4 million followers already on the channel, with a total of over 26 million views. Kotaku says that Mixer's pulling out of Twitch's popular game distributors is an action that clearly asserts that 'Mixer is a Twitch rival'.

However, according to the distributor's survey report published by StreamElements , a streaming distributor platform, after Ninja moved to Mixer in August 2019, the total playback time of Mixer's platform as a whole has not increased so much is.

In addition, the platform usage rate calculated from the “game-related streaming platform usage time” surveyed from July to September 2019 was 75.6% for Twitch, while 3.2% for Mixer. It is the fourth fastest in the industry following Twitch, YouTube Gaming (17.6%) and Facebook Gaming (3.7%).



However, according to a research report by Streamlabs , which sells tools for streaming distributors, Mixer's total delivery time has increased by 188% from July to September, so quite a few live broadcasters Also shows that they are gathering at Mixer. Therefore, although there has not yet been a significant increase in the total number of views on Mixer, “There is a possibility that the trend will start to change with the transfer of Shroud,” Kotaku wrote.

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in Web Service,   Video,   Game, Posted by logu_ii