A society where young children grow up on YouTube may create an unknown world unprecedented

By Robert Couse-Baker

YouTube where you can freely see your favorite movies on the net is said to be using YouTube every day from adults to children every day with many users. However, there are also widespread views on the problem that children who are getting absorbed in YouTube are increasing in their childhood, an important period of emotional education.

The Dangers of YouTube for Young Children - The Atlantic
https://www.theatlantic.com/magazine/archive/2018/11/raised-by-youtube/570838/

YouTube has garnered the support of many people globally and has penetrated every generation in Japan. According to the survey released by BIGLOBE in February 2017, more than half of elementary school students have revealed the situation that they are enjoying Youtube's delivered movies such as "HIKAKIN".

More than half of elementary school students watch YouTube videos BIGLOBE survey "Children's smart video viewing circumstances" | Press Room | Big Lobe Co., Ltd.
https://www.biglobe.co.jp/pressroom/info/2017/02/170228-1

On YouTube, specialized movies for children are also being delivered and gaining popularity. It reigns at its top is ChuChu TV Nursery Rhymes & Kids Songs ("ChuChu TV") on the YouTube channel, boasting more than 20 million subscriptions, the most popular movie "Johny Johny Yes Papa and Many More Videos "has become a ghost content that the number of views exceeds 1.5 billion times.

ChuChu TV Nursery Rhymes & Kids Songs - YouTube
https://www.youtube.com/user/TheChuChuTV/featured

ChuChu TV is a channel launched by Indian music producer Vinos Chandler. Originally it was a movie that I made for my daughter, but when I started delivering on YouTube, I came to acquire the explosive popularity. In Japanese, the following movie starting from the song that arranged Twinkle Twinkle Little Star familiar with the song title of "Twinkle Star" appears to be like teaching facial parts and counting methods, but educational elements It is felt that it is contents specialized in "fun" and "familiarity" somewhat different from the so-called "program for children" which was included.

Twinkle Twinkle Little Star and Many More Videos | Popular Nursery Rhymes Collection by ChuChu TV - YouTube


ChuChu TV has an office in Chennai, India, and 200 animators are engaged in daily content creation. ChuChu TV, which symbolizes the age of YouTube, has become increasingly popular with Sesame Street and Disney which can be said to be classic stuff for children's programs, with Sesame Street's number of views of 5 billion While there are about 19 billion times of ChuChu TV as a whole.

According to Chandler, the largest market of ChuChu TV is the United States and India, together forming about one-third of the total. In addition, ChuChu TV gathering access from around the world such as the UK, Canada, Mexico, Australia, Africa and Asia says that the number of views per day reaches 20 million times. Mr. Chandler (right below) tells us that he wants to become the second Disney.

But here both pros and cons exist. Looking at the number of followers and the number of times of playback, it is obvious that you are welcomed as content unique to the YouTube era, but there are also views that sound alarm bells especially among education officials.

While there is certain persuasive power on the view that "It is a job to provide what consumers like," while from an educational point of view, the opinion that "content should be shown to the child" I am raised. In the television world, an organization called "Children's Television Workshop" in the United States in 1968 was established with funds provided by the Ford Foundation, Carnegie Corporation of New York, the United States Government. With the help of Mr. Jim Henson, founder of Massachusetts Institute of Technology and educational experts, the symbol "Sesame Street" for children was born.

After that, after the TV world peaked around 2010, it gradually faced a decline in the number of viewers. The cause is the rise of other "online movie distribution".

In the 20th century, television had the aspect of being used as a tool for education. Many experts and a large amount of facilities are required to produce and broadcast television programs, and the world of television has been made by the movement of large organizations. Of course, there are also experts on education there, and making programs that reflected the expert knowledge while changing every era has been done. Of course, it is true that even in the television world, elements such as violence and pornography, which are diametrically opposed to education, were mixed, but certain restrictions have been added to the content, good or bad.

By Chris

But within the YouTube world, such a framework will have little effect. Apart from its good and bad, in the world of YouTube which can basically create free content, it is said that movies with contents not seen so far are being delivered.

One such example is the movie being distributed by ChuChu TV including "Johny Johny Yes Papa and Many More Videos". In this movie, a story that you can not understand is written that you can understand well that you can get along well at the end of what the father finds child "Johny" who sniffed sugar put out in the kitchen, getting out of bed at midnight .

Johny Johny Yes Papa and Many More Videos | Popular Nursery Rhymes Collection by ChuChu TV - YouTube


Colleen Russo Johnson, Co-Director of Center for Scholars & Storytellers at UCLA (University of California, Los Angeles) is a movie and a movie " Head, Shoulders, Knees and Toes " that depicts children and pig characters dancing in front of the crowd Kids Dance Song "and others, bright screens, elements unrelated to each other, rapid developments of contents etc." There is a risk that children are kept away from the educational role that this movie should originally play " I will.

Johnson says that programs for children should make their developments slower, as if reading books, in order to increase focus. The speed of understanding children is slower than adults, so if you do not proceed slowly and understand one by one, understanding will not proceed and time to concentrate will be shortened.

Although YouTube offers "YouTube Kids App" as YouTube for children, there are only a small number of those who actually use YouTube Kids app among the 1.9 billion YouTube users every month Thing. As the era advances, the form of the media changes and the situation that the previously proven tool loses its presence will be born in the world. However, it can be said that the history of past news has emerged with a number of initiatives among them. As it is often said, the emergence of online platforms such as YouTube has led to a shift in media dissemination capabilities from large companies to individuals. In such circumstances, it may be that the ability to choose which media to use and to choose is more demanding on the user side than ever.