How did the company-to-individual domain name warfare that Microsoft competed against "Mike · Low Software"?
The domain name used for the URL on the Internet can be obtained freely if there is no user. However, as a well-known enterprise, if a third party is deprived of a domain name similar to a company name, a site that closely resembles its own site is operated and it is used for the loss of sales that is supposed to be obtained originally and for fraud There is a risk of dropping the trust of customers. For this reason, if someone acquires a domain name related to a trademark such as company name or main product, in the worst case, it may develop into a lawsuit. Mike Row, a 17-year-old at that time, was involved in this issue in 2004 when he was developing software. Before that, it was Microsoft, IT giant giant.
Microsoft vs. MikeRoweSoft - Wikipedia
https://en.wikipedia.org/wiki/Microsoft_vs._MikeRoweSoft
The beginning of the incident was that he launched his own website to start work on website design because Mr. Row wants pocket money. At this time, Mr. Row obtained the domain name of "MikeRoweSoft.com" with "Soft" of the software in "Full name of own" and started to operate the website.
Mr. Row did not aim for misunderstandings and did not feel like fraud at all, but Microsoft who knew of the domain of "MikeRoweSoft.com" whose pronunciation is similar to his company's name, as a trademark infringement I asked for e-mail to transfer "MikeRoweSoft.com" acquired by Mr. Rowe in exchange for the cost of domain registration. However, because Mr. Row liked "MikeRoweSoft.com", he refused this proposal and casually answered that he could give up if he gave me "10,000 dollars (about 10 million yen)." However, Microsoft considers this reply to be a declaration of declaration of war on the company, and sends a letter covering 25 pages to Row. In the letter, Mr. Row obtains the domain name cheaply and then sells it to the right holder at a high price afterwardsCybersquattingIt is said that content that condemned Mr. Row 's action was written as performing the act.
Mr. Rowe seems to have offered a high price because he did not intend to sell the domain in the first place and it is not a fact that requesting money "It is not a fact that Microsoft's own name, I did not think that I would put pressure on it, "he appealed to his position. Then, those who sympathized with this figure gave Mr. Row more than 60 million dollars (about 6.4 billion yen) or more as a trial expense.
In response to the growing uproar, Microsoft commented "softly overlooking" MikeRoweSoft.com "" through publicity and softened the attitude. After that, a settlement was established between Mr. Row and Microsoft. Instead of transferring the domain of "MikeRoweSoft.com" to Microsoft, Mr. Row invited all members of the family to "Microsoft Research Tech Fest" "Supporting the construction of new websites" "MSDN membership" "Microsoft certified course free of charge" "I received" Xbox and several game software ".
According to Mr. Row, Microsoft has changed the attorney fee that he was planning to pay during the settlement, he said that the use of the donated money has disappeared. Therefore, we voted on "money use" on the newly built website. As a result, Mr. Row says most of the surplus moneyChildren's Hospital, And I decided to use the remaining money as my future tuition.
After that, Mr. Rowe will exhibit a book summarizing the contents of the e-mail exchanged with Microsoft's lawyers, the full text of the letter over 25 pages, circumstances, etc. in the title "part of the history of the Internet" at the auction site. This auction calls for a huge response to be viewed 500,000 times, and the bid amount is over 200,000 dollars (about 21.5 million yen). However, because of the illicitness of the high price bidder, Mr. Rowe limited it to the bidder who was awarded the auction in advance. In the end it was awarded at 1037 dollars (about 110,000 yen).
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