I tried the Google official course & qualification ``Google Analytics Individual Qualification (GAIQ) comprehension test'' that can master the basics and applications of access analysis for free
If you just look at
Academy for Ads: Google Analytics Individual Qualification (GAIQ)
https://academy.exceedlms.com/student/path/2949
' Google Analytics Individual Qualification (GAIQ) ' is a certification provided by Google that proves that 'this person has a solid understanding of Google Analytics and can make the most of the service.' Acquiring this qualification does not result in authority or social benefits, but it is possible to appeal to both inside and outside the company that ``I can use Google Analytics well!''. In other words, by acquiring this qualification, you can make a judgment that 'this person is okay to leave analysis with Google Analytics'.
However, even if you have experience using Google Analytics, taking the exam suddenly is a high hurdle. Google has a course for those who want to acquire Google Analytics Individual Qualification (GAIQ), so take the beginner's course and the advanced course to acquire sufficient knowledge and skills before taking the certification exam. It is recommended to receive
◆ Take the Google Analytics beginner course
Go to
Answer the questionnaire and click 'Next'.
Similarly, answer the questions and click 'Next' to complete the course registration.
The course for beginners is roughly divided into the following four courses (units).
・Unit 1. Introduction to Google Analytics
1,1 Benefits of digital analytics
1.2 How Google Analytics works
1.3 Setting up Google Analytics
1.4 Setting Views Using Filters
test 1
・Unit 2. Google Analytics management screen
2.1 Working with Google Analytics
2.2 About summary reports
2.3 About the report as a whole
2.4 How to share reports
2.5 My report list and shortcut setting method
test 2
・Unit 3. Basic report
3.1 User reports
3.2 Customer Attraction Report
3.3 Activity Report
test 3
・Unit 4. Basic Campaign and Conversion Tracking
4.1 Measuring custom campaigns
4.2 Campaign Tracking with URL Generator
4.3 Measuring Business Outcomes by Setting Goals
4.4 Measure AdWords campaigns
4.5 Course review and next steps
test 4
There are three types of lecture formats. Each lecture has a format that matches the content of the lecture, such as a video only or a demo account operation only.
Video : You can watch YouTube videos to learn how to operate and terminology.
Demo account operation : You can actually operate and learn using the Analytics demo account
Demonstration : It is possible to proceed while watching a demonstration for each operation
After taking the course and passing all four unit tests, click 'Next' displayed at the bottom of the page.
Answer the questionnaire and click 'Next'.
You will automatically be redirected to your Google Analytics Academy profile page. Click 'View Certificate of Completion'.
The expiration date is displayed at the bottom right of the certificate, so check it and close the page.
◆Take a course for advanced users of Google Analytics
Next, take the Google Analytics Advanced Course. Go to
After answering the questionnaire and clicking “Next”, you will be registered and ready to take the course.
The advanced course is roughly divided into the following four courses (units).
・Unit 1. Data collection and processing
1.1 Google Analytics data collection
1.2 Categorizing Users and Sessions
1.3 Apply settings
1.4 Saving data and generating reports
1.5 Create a measurement plan
test 1
・Unit 2. Data collection and setting
2.1 Organize your Analytics account
2.2 Set advanced filters for views
2.3 Create your own custom dimensions
2.4 Create your own custom metrics
2.5 Understand User Behavior with Event Tracking
2.6 Other recommended settings
test 2
・Unit 3. Advanced analytical tools and techniques
3.1 Segment Your Data to Gain Insights
3.2 Analyze data by channel
3.3 Analyzing Data by User Segment
3.4 Analyze data using custom reports
test 3
・Unit 4. Advanced marketing tools
4.1 Overview of remarketing
4.2 Better targeting with dynamic remarketing
4.3 Course Summary
test 4
In addition, the lecture format is the same as the beginner's course, three types of 'video', 'demo account operation' and 'demonstration'. Each lecture has a format that matches the content of the lecture, such as a video only or a demo account operation only.
After taking the course and passing all four unit tests, click 'Next' displayed at the bottom of the page.
Answer the displayed questionnaire and click 'Next'.
You will automatically be redirected to your Google Analytics Academy profile page. Click 'View Certificate' in Google Analytics Advanced Course.
The certificate of completion of the advanced course is also valid for one year.
Take the Google Analytics Individual Qualification (GAIQ) comprehension test
You have now completed the Google Analytics Beginners Course and the Google Analytics Advanced Course. However, in order to acquire the Google Analytics Individual Qualification (GAIQ), you must take and pass the Google Analytics Individual Qualification (GAIQ) comprehension test. You need an Academy for Ads account to take the exam, so first access
Click START NOW.
Select the account you would like to certify.
Click 'Allow'.
Check 'Yes' and click 'Save and Next'.
If 'User was successfully updated' is displayed, account creation is complete.
Next, to change the display of the page to Japanese, scroll to the bottom of the page and change the language to 'Japanese'.
Since I want to take the exam for Google Analytics Individual Qualification, it is OK to copy and paste the character string of 'Google Analytics Individual Qualification (GAIQ)'.
Click 'Google Analytics Individual Qualification (GAIQ)'.
Since the details window opens, scroll to the bottom of the screen and click 'Google Analytics comprehension test'.
Click “Content” and the exam will begin immediately.
The exam has 70 questions and the time limit is 90 minutes. Even if you close the browser or shut down the PC in the middle of the exam, the remaining time will be mercilessly reduced, so start the exam after thinking 'I'm ready to take the exam now!'
All questions are multiple-choice, and if you check what you think is the correct answer and click 'Send', you will proceed to the next question.
As a relatively simple problem, the level of feeling 'Where should I add the analytics tracking code to the HTML of the web page?'
'Which of the following can't you do even if you link your AdWords account with
As soon as you submit the final 70th question, the pass/fail of the exam, the number of correct answers, and the correct answer rate will be displayed.
There was also an indication of passing on the test details screen.
I got the badge of Google Analytics Individual Qualification (GAIQ) safely by saying 'Thank you for your hard work'.
Click on the 'Publication' button to print your certificate of qualification.
The certificate of qualification will open in PDF, so you can print it out and hang it in your room or carry it around.
So, GIGAZINE's advertisers are familiar with analysis enough to acquire Google Analytics Individual Qualification (GAIQ) & GIGAZINE's articles are evolving more and more through article analysis, so we are ordering more and more article advertisements It's okay to have it. If you are even slightly interested, please request materials from the following page and the person in charge will respond quickly, so please feel free to contact us first.
Advertising material request -GIGAZINE-
https://gigazine.biz/inquiry/
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