"Secret behavior" that anyone on the Internet does not want to know is actually easy to do

ByRodion Kutsaev

"ClickstreamUsing the information obtained from the German companies, they survey the customs on the Internet of more than 3 million German citizens and use it for marketing. Not only German companies use the information "Who and what kind of actions online did online" companies are companies that operate Internet related services and HP independently like that It collects information on the information. Normally, data that records user behavior on the Internet like click stream is anonymized, so it is not known until "Who did what?", But this is easy to analyze for individuals The researchers point out that it is possible to combine them.

It is easy to expose users' secret web habits, say researchers - BBC News
http://www.bbc.com/news/technology-40770393


German researchers Mr. Suvere Eckert and Mr. Andreas Duse conducted experiments to tie clickstream and specific individuals and the results were held in Las Vegas, USADEF CON Hacking ConferenceWe announced in.

95% of the data two people got for experiments are information gathered from ten extensions, especially for popular web browsers, and by linking them with information published on the Internet, " It seems that they could easily know who they did what? Eckert says that "collection of information that companies are doing is illegal, but not particularly concerned in Europe," he says that Europe is indiscriminately concerned about gathering information secretly being done on the Internet . Also in Germany, where Mr. Eckert is from, discussions on how to suppress data collection by companies are just beginning to be discussed.

ByAlejandro Escamilla

Normally, even if the user gets the information "What type of advertisement did you click on the Internet?", All information that leads to a specific individual "Who clicked?" Is deleted. However, according to Mr. Dews, it is very easy to connect anonymous information with individuals, get information about who went online, where to type in search words and what they purchased.

In addition to the information "Who is connected with whom through Twitter", "What kind of videos did you watch on YouTube", "What kind of news articles did you watch via social media", and posts on the Internet Mr. Duse insists that it is also possible to clarify the items purchased online and the places visited from the photographed pictures.

Mr. Duse said, "It is becoming increasingly easy to obtain information about users on the Internet, so it is becoming easier to non-anonymize anonymous information." .

ByTommy Tong

"We can check the name and what you are doing on the Internet as if you are looking at the address book," Mr. Eckert points out the danger. Also, in most cases, customs on the Internet are not illegally published, but it is said that there is a possibility that official humans are intimidated based on customs on the Internet. Mr. Eckert says, "After the research project, we deleted the data, we fear being hacked," he says.

Also, in the UK, there seems to be a plan to collect click streams from Internet service providers throughout the country owing to security problems, "If you put your efforts into data protection you should not plan such a plan" Mr. Eckert argues.