Google and H & M develop collaboration, "Data Dress" application that automatically creates custom made wear suitable for you from behavior pattern

Under H & amp; MIvyrevelAnd Google collaborate on the basis of the activity record of the smartphone application and can design a customized clothes that is perfect for that person's lifestyle and order it "Data Dress"We are developing.

Coded Couture
http://www.ivyrevel.com/us/codedcouture/codedCouture.html

You can see how the clothes will be designed in Data Dress by seeing the following movie in one shot.

Coded Couture By Ivyrevel - Introducing the Data_Dress - YouTube


Kensa of fashion blogger.


Kensa himself is also involved in the design of clothes as a designer.


Mr. Kensa who thinks wearing her favorite fashion is an important element that energizes life.


However, to find out what kind of clothes fit perfectly with their own lifestyle, it is time and money-intensive even for pros like Mr. Kensa.


So, the birth of the service "Data Dress" that the application designs the best clothes for everyone


In Data Dress, first install a special application on the smartphone.


Next, select the situation to wear the clothes you design.


When designating my basic shape as the basis ... ...


A model of the design is completed. Kensa seems to have party dress designed.


The application of the smartphone checks the behavior pattern of that person. For example, running or a daily routine every morning ......


The app checks dinner with friends.


We also have information on restaurants.


Kensa to dance at the dance club. The app will guess what preference it is from its behavior pattern.


In one week "Design was completed" was displayed.


This is the design of the party dress perfect for Mr. Kensa that the application figured out.


Designed clothes can be ordered from the application.


Data Dress is a service under development collaborating with Ivyrevel under H & amp; M.Snapshot APIIt automatically determines what kind of person the user is like and what kind of preference from the user data obtained by using, and designs perfectly one piece automatically. The designed clothes can be ordered from the application and it will be from 99 dollars a day (about 11 thousand yen). The application is still alpha, but it will be officially released in the second half of 2017.