The real bookstore photo report that Amazon finally opened, inside is like this

In Seattle, USA, Amazon's real store "Amazon Books"Has opened. There are relatively few books sold in the shop, 5000 volumes, but the selections are based on the reputation at Amazon.com, many of which have been rated by more than four stars, It is said that it has become a prize-winning work. News of the siteArs TechnicaIs actually charging the shop and reporting the state of the inside and you can see the inside of the store you care about from the picture.

Amazon Books: Bookstore in Seattle's University Village
http://www.amazon.com/gp/browse.html/ref=pe_2270130_154133930_pe_button/?node=13270229011

Amazon's first brick-and-mortar store: One big ad for the Amazon app | Ars Technica
http://arstechnica.com/business/2015/11/amazons-first-brick-and-mortar-store-one-big-ad-for-the-amazon-app/

After walking through the University Village in Seattle ... ...


I arrived at a real shop of Amazon that I just opened. Building bricks, I have a familiar Amazon logo mark.


The store is open at 9:30. It seems that there was a queue before the opening on the day of opening.


It looks like the inside of the shop looking out from the window.


So to the inside of the store. There is a shopping bag at the entrance.


The inside looks like this.


The bookshelf, books on flatbeds, etc., the atmosphere we saw was the same as for ordinary bookstores.


But,Amazon Fire TVIt is in the case of Amazon that has been pushed.


There is a support desk in the store ......


It seems that a tablet-like display is also set up before the cash register.


A "review card" is placed under each book so that you can see the same information, customer reviews and ratings as you did when booking on the website. Since the price is the same as on Amazon.com, you do not need to compare prices at real stores and online stores, you can color them while picking up books at book stores and purchase them online later.


A review card written only that "97% of reviewers made 5 stars rating" without detailed reasons ......


Some of the evaluation comments that many people have used on the Amazon Web site are used as they are.


However, there seems to be some cards written only as "new works".


On the bookshelf next to the wall there is a book tightly to the ceiling. However, I heard that no ladder was found.


Many of the books on the bookshelf are not on the back cover but on the front so that the customer can understand the cover.


In the corner of the shop is a comfortable sofa. Sun is also outstanding, so it seems that you can take a leisurely reading.


In the space where children's books are lined up, tables and chairs were prepared so that children can read books.


A fantasy illustration on the bookshelf.


However, it is surely a book that has undergone a strict evaluation of Amazon even for children.


Art section.


There is a magazine shelf on the window, and a long sofa is set up so that you can quickly read a book you picked up.


Also near the sofaFire tabletAlso, you can read pre-installed magazines.


There is also an Amazon prime brochure and ads are also neglected. In addition, it seems that 10% discount will be accepted if the Prime member is a real store.


Also the shelf where headphones and speakers are placed.


The tablet is sliding.


Trial of e-book reader is also possible.


Amazon's artificial intelligence speakerAmazon EchoThere is also.


Other accessories were also available.


Notifications etc. of various events are affixed to the community board.


Something like a box is also quietly installed.


Calendar and Lego etc.


Since the price is not stated on the book review card, it is recommended to scan the barcode of the book using Amazon's official application in order to check the price.


Once you decide which book to buy, scan the barcode with the application.


The price should be displayed on the smartphone, but why fail.


In such a case, I went to the "price check" corner ... ...


I hold the book bar code under the arrow.


The price was displayed because "10.7 dollars (about 1300 yen)".


Once we decide to purchase we will bring it to the cashier.


Swipe your credit card etc ... because it is displayed "Please Swipe Card" on the display ... ...


Purchase is completed if you sign.


Incidentally,The Seattle TimesIn response to the interview, Jennifer Cast, a representative of Amazon Books, explained that books aligned with Amazon Books are not just data but "hearty data" and "I am reading books It is a bookstore to praise. Is there a way to admire the book more than to display the readers' voices under the book? " Future developments of Amazon Books are unknown at the time of article creation, but Mr. Cast says that their goal is to contribute more to the sales of books, with an eye to opening the 2nd and 3rd shops It seems to be.