Enjoy something different GYU-DON (beef bowl) in Brazil's Sukiya

Speaking of "Sukiya" is Japan's leading beef bowl chain, but its power reached Brazil's back side of the earth. Beef consumption consumption Beef bowl in the third largest country was "different thing" from that in Japan.

Hello!World newspaperA special reporterKeihito Kiyais. I am in Sao Paulo, the biggest city of Brazil, around the world. In Sao Paulo where about 1 million Japanese Americans live, I went to see that "Sukiya" existed.

Sao Paulo is in the vicinity of the red pin

On a larger mapRoute of travelShow

The population of Sao Paulo is over 11 million people


It is the largest mega city in Brazil and the Southern Hemisphere, with skyscrapers lined up.


WikipediaSao Paulo is ranked 33rd in the world in the comprehensive world city ranking targeting business, human resources, culture, politics, etc. published by the American think tank in 2012. By the way, Tokyo is fourth place and Osaka is 47th place.

Speaking of Brazilian food culture means meat! The annual consumption of beef is the third largest in the world.


One set of BBQ set ...... In order to satisfy such an unprecedented meat-loving stomach, the first store of Sukiya opened in Sao Paulo in 2010. It seems that 9 stores are currently deployed mainly in urban areas.


When passing through the area near Paulista Street with office buildings ......


That is……! Is it?


Did you mean ...?


This shop arrangement, there is no mistake "Sukiya"!


Beef bowl seems to be called "GYU-DON" even in Brazil.


At the shop front, menus and posters greet, you can see that they are actively opening. Expectations will swell!


Although I can not imagine it in Japan, I also urged the use as a cafe.


Inside the shop. Although it is spacious, there is no counter seat like Japan.


There are posters for sales promotion in the same store as in Japan.


The kitchen is also the same as Japan.


Arrived at the cash register.


Beef bowl 's ranking is 7.9 Real (about 348 yen), the common people are also conscientious prices reaching hands.


Let's take a look at the menu at once.


There are 9 beef bowls in all. In normal beef bowl, the Mini is 8.9 Real (about 392 yen), the average is 10.9 Real (about 480 yen), the large scale is 12.9 Real (about 568 yen), the special prime is 14.9 Real (about 656 yen) It is slightly expensive to compare. There are also other variations such as "tomato & cheese", "cheese cream", "tempura" from other line-ups such as "Negimata", "Kimchi" and "Cheese"


Curry, special rice bowl, set meal and menu abundance is "Sukiya".


Toppings such as miso soup, eggs, salads are also substantial. One 2 to 6 Real (about 88 to 264 yen).


On the back of the menu is an explanation "What is beef bowl?" Even if you asked "Tsuyaku in!" I could not make it indeed ... ....


We ordered tempura beef bowl (10.9 real / about 480 yen), fried rice bowl with cheese (12.9 real / about 576 yen), Fukushima rush, shimeji, cheese cream (each 3 reals / about 132 yen) by topping.


Don (bowl)!


First of all, tempura beef bowl. It is surprising that tempura is on sale beyond expectation.


Composition that beef is buried under tempura


I did not think that I would be crowded with beef + rice for the time being, I got groaned "Uo". What is this meat meat ... .... There is no sweetness of beef as sauce like Japan, I feel the taste of the gut and meat. Or rather, that's it. The flesh is chewy, and the inside of the mouth stains a piece of meat as the bites chew.


Rice is plump and close to Japanese rice, it is salvation.


I will start tempura. Rather than tempura, it is the onion of onion.


Beef + Kampaku is pushed into the mouth with W punch. This ... ... honesty.


Take care and redevelop a crispy fried rice bowl. The tomato sauce covers the whole and hesitates.


Beef is not contained because it is deep-fried rice bowl.


Japanese fried chicken with tomato sauce and cheese.


This ... ... The early story is Doria. However, it is not as dark as Doria, it is cool and surprisingly crisp! It seems to gently heal the stomach affected by tempura beef bowl.


Let's also look at the topping. First of all, Fukumishi, you know. I think that it is hard to understand in the photograph, but there are five times the amount coming out in Japan. Apparently it seems that it has been upgraded as a goods rather than a chopstick break.


There is a sense of stability, but the taste is not good as it is not pickled.


Shimeji 's spicy dish. Shimeji is popular in Brazil because it is considered a high-class ingredient.


Pepper is spicy and this is pretty good!


We will get together with tempura beef - don. Thanks to the red peppers, the oiliness is offset perfectly. If there is a shimeji from the original, chopsticks may be more advanced.


The last is cheese cream.


Triedly, when I tried it, it was completely cream stew. Carrots and corn are included.


Cheese cream is outstandingly compatible with deep fried rice bowl with cheese.


There is no persistence of cheese, rather it enhances the taste of tomato.


Tempura beef - donburi, the taste of taste began to fight in the mouth, losing appetite to the limit ... ....


I still have plenty of it ...


Soy sauce comes in at times like this!


Brazilian passionate customers seem to eat 2 to 3 drops of soy sauce.


The last bite ......


Complete food!


It was a Brazilian beef bowl that was noticed whether this was also different with the same beef don. In Brazil there is also a cuisine of the concept of enjoying the original taste of Schwasco (Brazilian version BBQ), and it seems to have straight flavoring for meat-loving citizens. When I go overseas in the Japanese eating out chains, it is interesting that there is a glimpse of the differences in food culture.

Sentence / coverage: Keihito Kiya
http://kiyotani.com

Supervision: World newspaper
http://sekaishinbun.net