53% of users do not plan to purchase gaming machines, the playing time also tends to decrease

ByYung GrassHopper

According to research by price.com Research, 35.9% answered that the playing time decreased, compared to 17% who increased the time to play the game compared to 1 year ago. In addition, as for game machines planned to be purchased, 15.6% mentioned "PS Vita" released on December 17, but the most frequent answer was 53.3% of "No purchase planned". This is obviously a trend of departing from the game, and it is a result of cold sweat as from the industry.

Price .com - No.057 2011 Game Latest circumstances! - Where do you do? Who will you do? - [Price .com Research] No.057

The survey was conducted for 7927 registered users of price.comID. The breakdown is 89.4% for men and 10.6% for women.

As the terminal that games can play, the answer was collected mostly at "PC" at 74.1%. Next, mobile phones (52.2%) continued, 8.5% of the gaming machines were Nintendo DS (48.7%), PS 2 (41.6%), Wii (36.2%), and no gaming machine . (Multiple answers possible)


When it became "the terminal most playing in the last half year", the ranking changed slightly, ranking first as PC (22.5%), second place PS 3 (13.6%), third place smartphone (9.8%). All game machines other than PS3 had lower priority than smartphones, and 12.4% said that "none are used at all".


And about "play time of the game compared with one year ago", 17% of the respondents said that they increased as "Increased (4.7%)" or "Somewhat increased (12.3%)" , "Somewhat decreased (15.5%)" and "Very much reduced (20.4%)" totaled 35.9%Playing time is decreasing overallIt shows a trend. FurthermorePeople who say "I have not played any games" also account for 7.5%It is appearing.


So why did play time decrease? The first place was "I got busy and I have not had time to play the game", 59.5% of responses were gathered (multiple answers allowed). 32.3% said that "interesting game software has decreased", 24% said "I got another hobby"If there is time to play the game, give priority to other thingsChange is seen.


The last question is "game machine planning to purchase" (multiple answers). It's time for the game industry to put some effort into the holiday shopping season from Christmas soon. Especially Sony will be releasing "PlayStation Vita" on December 17th, and you should be interested in user's trend. Looking at the answer, Vita replied that 15.6% planned to purchase, it was the top of the game machine. Next to Vita, PS3 is included in 15%, and for Sony it seems to be a result of the Hokkaido. However, the most frequently answered questionnaires were 53.3% of "There is no plan to buy gaming equipment."


I do not have time to play because I do not play games, because it is an individual problem so I can not solve it, but 32.3% answered that "interesting games have decreased" is a worrying number. Without an interesting game, the time to play the game naturally decreases, and I do not feel like buying a new game machine. While smartphones are getting stuck as rivals, I'm very concerned about which direction consumer games will move in the future.