Completely revived polaroid broken business, introduced digital camera with built-in printer and new products of instant camera that was discontinued

Polaroid Corporation in the United States, which had been producing and selling Polaroid in December 2008, applied for the application of Chapter 11 of Chapter 11 of the US Bankruptcy Code Act, and in fact violently broke down, but it has been fully revived It became clear.

For complete resurgence, it seems that digital cameras that can print photos on the spot taken by incorporating a printer and instant cameras that were discontinued in 2008 will be launched.

Details are as below.
(PDF file)Completely resurrected in Polaroid Japanese market
Digital camera etc. All new products will be introduced Next year will be the resurgence of instant camera!

According to this release, the polaroid corporation that was broken down was acquired by Gordon Brothers Group (USA) and Hilco Consumer Capital (Canada) in April 2009.

In addition, in June 2009, the "Summit Global Group", a major international consortium of three companies including Global Industrial Services (USA), a design, development and sales company of photographic products, joined Gordon Brothers Group and Hilco Consumer Polaroid products and brands have been continued by concluding a five-year contract with Capital and renewal rights on exclusive production and sale of products bearing the Polaroid brand.

This is the relationship chart of the company


From December 4th, we will introduce new digital instant camera products "Polaroid TWO" that can print photos taken on the spot for the Japanese market, three models of digital cameras including 12 megapixel model and digital camcorder , Mobile printers, digital photo frames and so on will be launched one after the other, and it is likely to expand new products in the future.

The current model of digital instant camera that can print photographs taken on the spot "Polaroid PoGo"


In addition, we are planning to restore the instant camera and film, whose production has been discontinued since 2008, as a new product in the middle of next year.

The official site of Polaroid is below.

Polaroid >> Home
http://www.polaroidjapan.com/