Warner Music Corresponds With YouTube to Remove Hundreds of thousands of Videos

Eric Clapton, Van Halen, Madonna, Red Hot Chili Peppers, Rod Stewart etc belong to and Warner Music belonging to Kobukuro and Mariya Takeuchi etc in Japan has dissolved the alliance with YouTube It became clear.

This will delete hundreds of thousands of videos uploaded to YouTube. Also, other record companies seem to be able to show similar movements.

Details are as follows.
Warner Music pulls videos from YouTube | Technology | Internet | Reuters

According to this article, the Warner Music Group has asked YouTube to delete hundreds of thousands of videos from their artists.

Although Warner Music and YouTube have contracted to receive distribution of advertisement revenue from YouTube every time the artist's video is played, the revenue that Warner Music receives from YouTube is unthinkable It was so low that you decided to get out of YouTube.

Also, executives of YouTube said "We made a lot of effort to increase advertising revenue this year," but in addition to Warner Music, Universal Music, YouTube's affiliated Universal Music, Sony Music Entertainment, EMI Music Similarly, record companies such as YouTube are expected to demand high revenue for YouTube.

According to the following article, as a result of YouTube putting in a lever, it seems that you succeeded in increasing advertisement revenue by 80% from the previous year. Still if the negotiation breaks down, is that the original advertisement income was so low ...?

Talks break down; Warner Music pulls videos from YouTube | Digital Media - CNET News

By the way GIGAZINE also applies for revenue to videos uploaded to YouTube, but it is certainly unusual because of low profitability, I remember receiving shocks. Although it can be understood that the yen becomes high as it is converted into yen as the rate, it can be understood that it is still unacceptable even if it is deducted.