Casio consigns development and production of mobile phone terminals for SoftBank Mobile to NEC

Casio which continues to release attractive models such as "G'zOne Mobile" which made use of the technology of the watch "G-SHOCK" which is strong both in water and shock, and "EXILIM mobile" with performance that is inevitable with compact digital camera Although it is CASIO)A terminal for SOFTBANK MOBILE, which starts offering from the winter selling this yearIt is now clear that NEC will consign development and production of this product.

In other words, is Casio terminal supplied to SOFTBANK MOBILE a slightly different model from au terminal? In addition, it seems that cases of consigning development and production are already being implemented by some mobile phone handset makers.

Details are as follows.
Casio Hitachi outsources mobile development to NEC Mobile for SoftBank - latest news: IT-PLUS

According to the Nihon Keizai Shimbun news report, "Casio Hitachi Mobile Communications", which was established jointly by Casio and Hitachi to develop and manufacture mobile phone handsets,Model for Winter SellingIt is said that NEC will commission the development and production of terminals from "830 CA" which entered for the first time.

Casio Hitachi Mobile Communications has adopted the communication standard "CDMA 2000 1x"We have been supplying terminals only for au adopting communication standards adopted by SOFTBANK MOBILE and NTT DOCOMO"W-CDMA"It is the first time to develop a terminal that adopted it, and it is said to commission development and production to NEC who has a proven track record.

In addition, Casio Hitachi Mobile Communications can aim at expanding sales channels while keeping development costs down, and NEC can increase the occupancy rate of the production line by contracting development and production.

As the market for mobile phone terminals shrinks, it is said that there is a possibility of expansion of partnerships for survival in the future, but already with NTT DoCoMo's FOMA terminal etc.Panasonic and NEC are jointly developing mobile phonesIn addition,Casio Hitachi Mobile Communications is involved in software development for Panasonic's terminal for au, Au terminals released in 2007 "W56T" and "W54S" are very similarIt is thought that Sony Ericsson has received OEM supply from ToshibaIt seems that the flow of partnership between mobile phone makers, etc., is progressing steadily.