GIGAZINE was posted on Yahoo! JAPAN's "February 12, 2007 issue of this week"

"Recommend this week - you too are informed! Featured stories about topics of interest -"It seems that GIGAZINE also entered some of the sites that have been introduced. Or rather, Yahoo! It was also included in the category of categories, "Yahoo! Category - Computers and the Internet> Media and newsIf you look at it, it is certainly posted. Perhaps someone recommended me a lot.

Since it will not be said that it is just this, just a bit of a talk about search engine measures.
◆ Yahoo! And Google, which people come to GIGAZINE a lot?
This is overwhelmingly Google. Almost, Yahoo! About 10 times. However, Yahoo! When GIGAZINE is quoted a bit or somewhere in the page or news of a link, people like us flood. In that sense Yahoo! The power of attracting customers is amazing.

◆ Title problem
About half a year ago, it was "GIGAZINE - title" for each individual article, but we modified it from "SEO - like point of view" to "title - GIGAZINE". This is because the click rate gets higher when the title of the page comes first than when the site name comes first in the search result of the search engine. People looking at search results are interested in the results of a certain search word, and they are not interested in the site name. That means there is no point in extruding the site name to the front, and it is not thought that it is user-friendly.

◆ Create a site map
Google Sitemaps is new - GIGAZINE(Now it is new)
Creating this site map is the most effective way to feel the effect on Google. It is very useful if you want us to circulate from the end of the site to the end. Also, since this site map will always be collected by Google's bot, it will gradually be reflected in search results as well. Just a text file with links is effective, so it is recommended to try making it.

◆ Control by robots.txt
You can test Googlebot with "Google Webmaster Central" - GIGAZINE
It is imperative not only to guide Google, but also to successfully guide a bot to come around. Although it is almost nonexistent when it is a blog format, if the page of "dead end" absolutely exists, for example, it is a case such as the mail form, but I dislike bot in such a case very much. So, if there is a dead ended page, let's specify exclusion in robots.txt. Also, as there are many bots traveling round the pages of search results, let's exclude search pages and search results from being crawled.

There are many other things, but this is about this general purpose. I only update it frequently.