Yahoo! And Google, both sales increase

Yahoo! For the six months ended September 2006 and the second quarter settlement of accounts, and Google posted a significant increase in sales in the third quarter results.

Details are as follows.
First of all, Yahoo! Let's see.

Presentation materials of the second quarter of fiscal 2006 and interim financial results briefing

Sales in the interim period increased 25.6% from the same period of the previous year to 100.5 billion yen, with the advertising business increasing by 42.5 billion yen, a substantial increase of 43.0% compared with the same period last year.

In the advertising business, while companies were holding down expenditure, they increased greatly due to new large orders received by branding advertisements. In the business service business, it seems that tenant fee and commission income have increased as the number of stores increased in "Yahoo! Auction" "Yahoo! Shopping". And in the personal service business raised the successful bidding system fee of "Yahoo! Auction" from 3% to 5%, Yahoo! Yahoo! for auction participation qualification Despite the fact that some were opened to non-premium members, the number of cancellations was small, and it seems that this resulted in increased sales.

Meanwhile, Google feels as follows.

Google Giddy With Growth

Sales in the third quarter increased by 70% compared to the same period last year to 2.69 billion dollars (less than 320 billion yen).

This is important to Google as a multi-year agreement with eBay on text ad delivery, strategic alliance with financial management software maker Intuit, search service with Fox Interactive Media and multi-year exclusive agreement on keyword linked ads It seems that Google CEO explains that what you have done is successful.

Also, users of Google are growing significantly.

NetRatings Corporation - Press Release

Users increased by 5 million more than last year to 17.38 million people, page view growth rate is 68%. The increase from the previous month is related to the update and customization of the Google Toolbar, and the increase from the previous year is due to the increase in users of services other than keyword search.