The 1st place of the most favorite odor of food is "coffee"

According to the findings of Kobayashi Pharmaceutical Research, the most preferred food odor is "coffee" irrespective of sex and age.

Details are as follows.
Kobayashi Pharmaceutical │ Company Information │ News Release │ Over 80% of Consumers Conscious of Odor in Daily Life! ~ From "Survey on Preference of Odor" ~

Pickled pickles and natto are the top places for disgusting food, especially natto in Osaka. I am eating natto but it seems to be a minority. However, it is said that there is not much sense of resistance in men in their teens to twenties, so it may be a kind of accustomed elements.

The 1st place of the most favorite odor of food is "coffee", 23%. The next most popular odor is citrus fruits, totaling 15%. Is the juicy fragrance appetizing?

"The bad breath of man" is the most concerned about human smell. Even if it is viewed worldwide, the nose of the Japanese seems to be very sensitive and sensitive to "odor". As a result, the proportion which is concerned about so-called living odor is high.