IKEA is recruiting 'in-game employees' at an hourly rate of about 2,600 yen
IKEA, a major Swedish furniture manufacturer, has announced that it will open a virtual store on the gaming platform
IKEA is opening a new store on Roblox - IKEA
https://www.ikea.com/gb/en/newsroom/corporate-news/ikea-is-opening-a-new-store-on-roblox-pub8a9272d0
Ikea is hiring workers for its online Roblox store for £13.15 per hour, and you can even serve virtual meatballs | PC Gamer
Roblox is an online gaming platform where users can create their own games and play and interact with other users. Roblox has gained the support of many users and boasts an astounding popularity of over 200 million monthly active users as of June 2024 .
This time, IKEA has announced a project called 'The Co-Worker Game' that will open a store in this Roblox virtual space from June 24, 2024 and recruit employees to work there. IKEA says, 'The Co-Worker Game's immersive experience gives players the opportunity to experience a unique approach to an IKEA career.'
IKEA's job advertisement reads, 'Join us as you move through departments, demonstrate your skills and advance through the ranks.' Employees in 'The Co-Worker Game' will be given roles such as helping customers choose furniture to purchase online or serving meatballs in a virtual restaurant.
The recruitment period for employees is from June 3 to June 16, 2024, and shortlisted applicants will have virtual interviews between June 14 and June 18, 2024. Employees who pass the final selection and actually start working will be paid an hourly wage of 13.15 pounds (about 2,600 yen).
Darren Taylor, Country People & Culture Manager, IKEA UK & Ireland, said: 'As the first brand to launch real paid roles within Roblox, we're excited to introduce a different way of careers and enable people to realise their own career strategies. At IKEA, there are no set career paths - you can grow in any direction you want by changing roles and departments, and it's the same with IKEA on Roblox. There are so many ways to learn and grow at IKEA.'
Applications for 'The Co-Worker Game' can be made from the following page. Applications are limited to people aged 18 or over living in the UK and Ireland.
IKEA The Co-Worker
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