Google will acquire Reddit post content in real time with API and use it for AI training, Reddit is on the verge of initial public offering

Google and Reddit have announced an expansion of their partnership. As a result, Google has gained access to Reddit's Data API, making it possible to use posted content in real time, while Reddit can use Google's 'Vertex AI' to enhance search functions and other features. It will look like this.

Google expands partnership with Reddit

Expanding our Partnership with Google - Upvoted

According to a statement from Google and Reddit, this expanded partnership will give Google access to Reddit's Data API. Through the Data API, structured content can be obtained from Reddit in real time, and it can be used for AI training. Additionally, Reddit information will be more easily accessible across Google's services.

This indicates that there was a license agreement with Google that was revealed about a week ago that allowed the content to be used for AI training. The contract is said to be worth 60 million dollars (about 9 billion yen) annually.

Starting in 2023, Google will start supporting structured data for profile pages and discussion forums in Search, to help maximize the accuracy and completeness of the information displayed on Google Search. .

New structured data: Markup for discussion forums and profile pages | Google Search Central blog | Google for Developers
https://developers.google.com/search/blog/2023/11/discussion-and-profile-markup

Meanwhile, Reddit will be able to use Google's machine learning platform ``Vertex AI'' that can develop and operate AI . As a result, search functions and other functions will be strengthened.

In addition, Reddit is about to make an initial public offering (IPO), and it is rumored that the valuation will be as much as 10 billion dollars (about 1.5 trillion yen). Reddit's annual sales will be $804 million (approximately 12.1 billion yen) in 2023, an increase of 20% from the previous year.

Reddit files to list IPO on NYSE under the ticker RDDT
https://www.cnbc.com/2024/02/22/reddit-files-to-list-ipo-on-nyse-under-the-ticker-rddt.html