Earon Mask announces that Microsoft advertising will not support Twitter in the future and tweets of anger that it is 'time for lawsuit'



Microsoft has announced that it will remove Twitter from support for its advertising platform ``

Microsoft Ads '' that can manage multiple social media accounts. In response, Twitter CEO Elon Musk tweeted, 'It's time for a lawsuit,' revealing his anger.

Microsoft drops Twitter from its advertising platform | Mashable
https://mashable.com/article/microsoft-drops-twitter-from-advertising-platform



Elon Musk Threatens to Sue Microsoft After it Drops Twitter From Ad Platform | PCMag

https://www.pcmag.com/news/elon-musk-threatens-to-sue-microsoft-after-it-drops-twitter-from-ad-platform



Looking at the Microsoft Advertising help page, there is a notice that 'Twitter will not support multi-platform smart campaigns from April 25, 2023.' According to this, after April 25th, you will not be able to ``access your Twitter account with social management tools'', ``create and manage tweet drafts'', ``view past tweets and engagements'', and ``schedule tweets''. .

Multi-platform: Social network engagement

https://help.ads.microsoft.com/apex/index/3/en/60085



There is no mention of why Twitter support will disappear, but the news site PCMag said that Twitter will charge companies $ 42,000 (about 5.67 million yen) to $ 210,000 (about 2830 dollars) per month for access to the API. 10,000 yen) is the cause.

In response to the discontinuation of support, Twitter CEO Elon Musk tweeted, ``They used Twitter data to train illegally.It's time for a lawsuit.''



Journalist Brian Krassenstein said: 'I wonder if they have any long-term plans. I know they charge for API usage, but one of the great things about Twitter is that it works everywhere on the internet. I think the move to charge for API usage is killing external traffic to Twitter in many cases, for example embedding a tweet somewhere else would normally attract new users to Twitter. However, in some cases it will be blocked, ”he asked Mask CEO directly.



Mask CEO said, 'New ideas are welcome, but tearing off Twitter's database, de-monetizing (deleting ads) and selling only data to others is not a winning solution.' increase.



in Web Service, Posted by logc_nt