Sales of Amazon's 'Fire TV' device exceed 200 million units, regional expansion of cloud gaming 'Amazon Luna' and release of low-priced version of 'Fire TV' are also announced



It turns out that sales of products related to Amazon's smart TV brand 'Fire TV' have exceeded 200 million units worldwide. Along with this, Amazon has released new products related to the smart TV 'Fire TV' and new information on its own cloud gaming service 'Amazon Luna'.

Amazon-Fire-TV-Surpasses-200-Million-Fire-TV-Devices-Sold-Globally-Expands-Amazon-Built-TV-Lineup-and-Brings-its-Smart-TV-to-More-Countries

https://press.aboutamazon.com/2023/3/amazon-fire-tv-surpasses-200-million-fire-tv-devices-sold-globally-expands-amazon-built-tv-lineup-and-brings- its-smart-tv-to-more-countries

Amazon updates the Fire TV lineup—here's what's new
https://www.aboutamazon.com/news/devices/amazon-updates-the-fire-tv-lineup-with-new-qled-sizes-a-200-smart-tv-and-availability-in-new- countries

Speaking of 'Fire TV', in Japan it is familiar with ' Fire TV Stick ' that connects to the display, but in the United States, a smart TV with the name 'Fire TV' is also on sale. Amazon has added three new sizes to the 4K compatible ' Fire TV Omni QLED ', and has started selling 43 inches, 50 inches, and 55 inches in addition to the existing 65 inches and 75 inches. Fire TV Omni QLED is equipped with a QLED display and supports both Dolby Vision IQ and HDR10 + Adaptive , so it is said that you can experience cinematic immersion.



In addition, a cheaper smart TV '

Fire TV 2 series ' will also be released. There are two sizes, 32 inches and 40 inches, the former supports HD and the latter supports full HD. The cheapest model of Fire TV Omni QLED is $ 449.99 (about 59,000 yen), but the Fire TV 2 series can be purchased from $ 199.99 (about 26,000 yen).

In addition, the Fire TV Omni QLED, Fire TV 2 Series, and Fire TV 4 Series sales regions will expand from the US to the UK, Germany, and Mexico. In addition, it is not clear whether it will be expanded to other regions including Japan.

On the same day, it was also announced that Amazon's cloud gaming service 'Amazon Luna' has expanded from the United States to the United Kingdom, Germany and Canada. Amazon Luna is a service that allows you to play various games on devices such as Fire TV, and if you subscribe to the company's paid membership program 'Amazon Prime', you can play games at no additional charge.



In addition, Fire TV Omni QLED has been updated with an 'Ambient Experience' function that allows you to display things you can see at a glance on the screen, such as schedules and notes on the calendar, information from thermostat devices, etc. Fire TV Omni QLED It has also been announced that QLED, Fire TV 2 series, and Fire TV 4 series

support the communication standard ' ASHA ' for connecting with hearing aids.



'We continue to hear from our customers that most smart TVs aren't that smart, and we want to deliver a truly intelligent and intuitive TV experience,' said Daniel Rausch, vice president of Entertainment Devices and Services at Amazon. We're eyeing Fire TV, with over 200 million streaming players and smart TVs sold worldwide, and our relentless effort to make TVs really smart has earned us a lot of attention from customers around the world. In fact, TV is the fastest growing segment of the Fire TV business.'

in Hardware, Posted by log1p_kr