Smartphone shipments in the fourth quarter of 2022 fell 18.3% year-on-year to 330 million units, the largest drop ever, and 2022 will be the lowest shipment volume in the last 10 years.
Research firm IDC publishes the Worldwide Quarterly Mobile Phone Tracker , a quarterly survey of worldwide smartphone market share data. According to this, the number of smartphone shipments worldwide in the fourth quarter (October to December) of 2022 will decrease by 18.3% year-on-year to 330 million units, the largest decrease in quarterly shipments ever. Did.
Smartphone Shipments Suffer the Largest-Ever Decline with 18.3% Drop in the Holiday Quarter and a 11.3% Decline in 2022, According to IDC Tracker
https://www.idc.com/getdoc.jsp?containerId=prUS50146623
Q4 2022 was a disaster for smartphone sales, sees the largest-ever drop | Ars Technica
https://arstechnica.com/gadgets/2023/01/smartphone-sales-see-largest-ever-decline-this-quarter/
IDC: Smartphone sales dropped 18.3% in the fourth quarter - SiliconANGLE
https://siliconangle.com/2023/01/26/idc-smartphone-sales-dropped-18-3-fourth-quarter/
According to the Worldwide Quarterly Mobile Phone Tracker, global smartphone shipments in the fourth quarter of 2022 will drop 18.3% year-on-year to 330 million units. This is the largest quarterly decline rate ever, and it will be 1.21 billion units, down 11.3% year-on-year throughout 2022, making 2022 a tough year for the smartphone market. It became clear.
The table below summarizes the smartphone shipments, market share, and year-on-year growth rate of the top five companies in the smartphone market in the fourth quarter of 2022.
| enterprise | 2022 Q4 shipments | Q4 2022 Market Share | 2021 Q4 shipments | Q4 2021 Market Share | Year-over-year basis |
|---|---|---|---|---|---|
| Apple | 72.3 million units | 24.1% | 85 million units | 23.1% | -14.9% |
| Samsung | 58.2 million units | 19.4% | 69 million units | 18.8% | -15.6% |
| Xiaomi | 33.2 million units | 11.0% | 45 million units | 12.2% | -26.3% |
| OPPO | 25.3 million units | 8.4% | 30.1 million units | 8.2% | -15.9% |
| vivo | 22.9 million units | 7.6% | 28.3 million units | 7.7% | -18.9% |
| others | 88.3 million units | 29.4% | 110.2 million units | 30.0% | -19.8% |
| total | 300.3 million units | 100% | 367.6 million units | 100% | -18.3% |
The table below summarizes the smartphone shipments, market share, and year-on-year growth rate of the top five smartphone market companies in 2022. Smartphone shipments in 2022 hit the lowest number since 2013.
| enterprise | 2022 shipments | Market share in 2022 | 2021 shipments | Market share in 2021 | year-on-year |
|---|---|---|---|---|---|
| Samsung | 260.9 million units | 21.6% | 272.1 million units | 20.0% | -4.1% |
| Apple | 226.4 million units | 18.8% | 235.8 million units | 17.3% | -4.0% |
| Xiaomi | 153.1 million units | 12.7% | 191 million units | 14.0% | -19.8% |
| OPPO | 103.3 million units | 8.6% | 133.6 million units | 9.8% | -22.7% |
| vivo | 99 million units | 8.2% | 128.3 million units | 9.4% | -22.8% |
| others | 362.7 million units | 30.1% | 399.1 million units | 29.3% | -9.1% |
| total | 1.255 billion units | 100% | 367.6 million units | 100% | -11.3% |
IDC cites ``declining consumer demand,'' ``inflation,'' and ``economic uncertainty'' as reasons for the decline in smartphone shipments.
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in Mobile, Posted by logu_ii