Reported that teens get the latest information on Instagram, TikTok, and YouTube rather than news sites
Teens use Instagram, TikTok, and YouTube rather than newspapers and news channels to get the latest information on what's happening and what's hot in the world. The result of the investigation was reported. Among them, TikTok is attracting attention as a news source that is growing rapidly.
Instagram, TikTok and YouTube teenagers' top three news sources --Ofcom
News consumption in the UK --Ofcom
https://www.ofcom.org.uk/research-and-data/tv-radio-and-on-demand/news-media/news-consumption
A report by Ofcom , the UK's broadcast regulator, in July 2022 published 'People's attitudes toward news and consumption trends,' analyzed from questionnaires and online data on overall news consumption in the United Kingdom. Ofcom reports that 29% of UK teens watch news on Instagram, making Instagram the most popular news source. Next, Tik Tok and YouTube are used by 28% of young people to watch news, which is higher than ITV on TV channels and BBC, a public broadcaster in the United Kingdom. A similar trend is evident in the United States, according to American analytics firm Forrester Research , announcing that about a quarter of American adults and about half under the age of 25 get news on TikTok. It has been.
A similar survey conducted five years ago recorded that 45% of young people use BBC-affiliated news sources, but in 2022 they used the BBC to watch the news. The number of young people is down to 24%. On the other hand, broadcasters such as the BBC and ITV have launched channels within TikTok, so it is possible that these news channels are being viewed through TikTok.
At the same time that TikTok ranks high as a news source for young people, the number of adults using it has increased from about 800,000 in 2020 to about 3.9 million in 2022, which is comparable to news websites and news apps. It seems to be becoming popular. In addition, only 24% of TikTok users answered that they 'view news from accounts of news providers such as broadcasters' and 'get news from other people who follow'. The response reached 44%.
While half of YouTube and Twitter users believe that they can 'get reliable news articles' among teens, TikTok is a popular news source but 'trusts the news on TikTok.' Only 30% of young people answered that they are. Ofcom researcher Tae Yi Chung said, 'Today's teenagers scroll through social media to keep up with the latest topics rather than listening to TV news. Young people rely on social media information. I don't appreciate it as a thing, but I appreciate the fact that you can see various opinions about news and topics. '
Related Posts:
in Note, Posted by log1e_dh