The brand's cheese 'Parmesan Regiano' wears a small tracker to combat cheese scams
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The cheese called ' Parmesan Regiano', which is widely known in Japan, is subject to a system that certifies the place of origin and guarantees the quality like wine, and the distribution of 'real' cheese is strict. It is managed. However, it is reported that the manufacturer has decided to manage cheese with a tracker because there are so many 'parmesan' parmesan legianos on the market that do not meet the quality standards.
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On March 30, 2022, the Parmesan Regiano Consortium, the governing body of Parmesan Regiano, assigned unique chips to Parmesan Regiano in collaboration with manufacturers such as p-Chip, which sells tracking chips. Announced a policy to track.
Parmesan Reggio is covered by the denominazione di origine protetta, a guarantee of origin, and only those manufactured around Parma and Reggio Emilia in Italy are considered 'genuine'. 'Parmesan cheese', which is often heard in Japan, is sometimes thought to be the same as Parmesan Regiano, but it is actually different. The genuine product has a high quality maintained by a strict approval process, but there are many parmesan and legiano products that ignore this, and the sales amount is said to be almost the same as the genuine product.
The Parmesan Regiano Consortium managed cheese with a stamp called ' Placca di caseina ' and a sheet with a QR code or identifier printed on it to identify the authenticity.
Newly, the Parmesan Regiano Consortium has decided to attach a salt-sized tip developed by p-Chip to the casein plate. The chip is encrypted using blockchain technology, enabling product serialization, digital authentication, real-time inventory management, etc.
'We are the first protection consortium to introduce such digital and secure labels, and we are proud to guarantee a more protected and finely tracked product,' said the Parmesan Regiano Consortium. Said.
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