Uber turns out that there are cases where there are cases where more charges are charged as they are often used customers



In general, customers who frequently use some kind of service are regarded as good customers, and chances to receive benefits such as price discounts increase. However, in the case of Uber, conversely, there is a case where customers who frequently use services for business purposes, etc. have a case of setting a charge higher than a general unit price, but in fact the person actually using Uber It is clear from the investigation.

Uber is Ripping Off Frequent Riders and Here's How to Avoid It
https://therideshareguy.com/uber-is-ripping-off-frequent-riders-and-heres-how-to-avoid-it/

This survey was conducted by IT analyst Will Preston that there are many opportunities to work in Silicon Valley. Mr. Preston says that he may become a driver of a ride sharing service by himself, when he thought of using Uber one day, he noticed that the price of "Upfront price" presented in advance is higher than usual about.

Uber is usually charged with the distance and time you used, and the usage fee plus a certain amount of money as a starting fee or car rental fee. However, "Upfront" provided in the United States etc. is fixed at the amount displayed when entering the boarding location and the destination, and the fixed charge will not change no matter how long it takes. In San Diego where Preston lives, Uber's basic unit price is $ 1.10 per mile (about 117 yen) and 15 cents a minute (about 16 yen), and the way from home to the airport It seems that the amount when traveling with Uber was usually from 55 dollars to 60 dollars (about 5800 yen to about 6400 yen).

But one day, when using Uber to register usage, Mr. Preston wondered that Upfront's fee was displayed around $ 70 (about 7400 yen). Certainly Uber adds extra charges depending on the time and time zone, but at that time it took off peak hours in the morning and evening, and it was said that the time was not a special time as well.

ByKirsten

Mr. Preston suspected, "Uber who knew that he is a customer who frequently uses it, said," I do not care too much how much I pay for this person! It seems that it was a doubt that "I thought that I thought". In the case of Uber reserving dispatch by application, all use history of each user is left, and it is completely grasped who used and paid by how much. In addition, Mr. Preston's Uber account is believed to have influenced the fact that it was a business type.

In order to investigate the actual condition of this question, Mr. Preston decided to find a "proper price" by using a special method. Usually, when you use Uber, you decide in advance the boarding location and destination, but Mr. Preston inputs another destination beforehand, and after getting on, "Destination change" to the original destination By doing so, the fee calculation based on the actual travel distance and time is applied.

An example is Kore. First, when I looked up the Upfront fee from San Diego International Airport to Preston 's home, it was a plan to occupy the vehicle$ 79.82 (about 8500 yen)It was displayed. In addition, "Pool" which another person sometimes boards on the way is not subject to verification.


After checking the fee first, Mr. Preston then requested the destination with the destination set at that way instead of the original home. When the driver came to his house and got into the car, Mr. Preston told the driver about the change at a suitable time. At this time, he said that he had honestly told the driver that he was changing the destination for fee survey.

As the destination has been changed, advance Upfront fee will not be applied. In this way, when we used from the airport to your home at "regular fee", the amount that was ultimately requested was$ 63.83 (about 6800 yen)It seems that it was. In other words, Upfront's charge was about to be charged 25% more than the actual price.


Compare rates from home to the airport, reversing direction this time. The amount displayed in Upfront is$ 69.04 (about 7300 yen)Was it ...?


If it is "regular fee", what was charged was$ 53.54 (about 5700 yen)That was. It means that upfront fee was set up by 29% here.


Finally, Mr. Preston, who thought that upfront fee would become higher as he / she frequently uses business customers, used his wife's Uber account to check upfront fee of "ordinary people" Compare with rates. Then, on Preston's application screen$ 69.04 (about 7300 yen)And the price displayed is how much my wife's app screen$ 56.60 (about 6000 yen)It was said that it was displayed.

And what is the most important "What is the actual billing amount?", But the amount billed at this time is$ 53.54 (about 5700 yen). In other words, even for my wife's account, the Upfront fee is set higher than the reality,Mr. Preston who is a customer, clearly set a higher amount than ordinary customersIt is highlighting that.

Based on these results, Mr. Preston concludes that "Uber has set a clearly higher charge for customers in one layer than others." And it says that the target is business customers and customers who use it frequently, and setting a relatively low price for new customers and customers who do not use it frequently. Indeed, although it can be said that upfront fee where fixed usage fee is fixed even if there is congestion etc., It is said that there is certain merit, but in fact it depends on whether actual rates are enough to convince price up rate whether actual case Where you want to see and judge.

Mr. Preston recommends a method of "setting another destination and changing it on the way" above as a method for using Uber at a normal rate by avoiding the Upfront fee for the time being, "This method There is nothing wrong with that ".

in Web Service, Posted by darkhorse_log