Choose Go, a project of a whole human size, "Pause the Earth with everyone like a hamster!"

People from all over the world will run in the same direction to face the imaginary event of "If the earth cease to rotate and stop ... ...", the grand prix that the hamster regains the rotation of the earth as it turns the playground A running enlightenment movie "Choose Go - Feature"Nike is making it.

Choose Go - Feature - YouTube


Earth seen from the satellite


Emergency news occurred. People looking at the big screen.


"Stop Apocalypse" has occurred.


Practicing at football stadiumKillian M. BapeEven look up at the sky.


All the cars stop on the highway.


The driver who noticed the abnormality came out of the car.


Stop Apocalypse that is reported as an emergency breaking news on TVs all over the world.


What, the earth has stopped rotating.


Just the residents of the area where the sun was about to sink stopped in the gap between light and shadow.


A female runner looking at hamsters.


By continuing to run, hamsters are spinning and playing equipment.


The woman shifted to running shoes and started running out.


We will call on everyone, "Now you can run!


People who will run one after another will join.


A girl who plays SNS on a smartphone.


The word is "let's go!"


When I shared the words, I took running shoes and started running.


People who ran around the world.


At that time on television, as a prominent comedian and a science educatorBill NyeWhile using the globe, he is saying "Everyone runs in the same direction and turns the earth."


The name of the human-scale campaign to move the earth is "Choose go"


Okushima who understood the situation ......


I started running.


With M bapeEdinson CabaniHe is also running out running out of the stadium.


The group led by female runners is ......


Many people swelled up.


From the front, it was the comedian who ran in the opposite directionKevin Heart.


In a hurry, "I told you it was!" I will change direction.


What got off taxi ... ...


Oder, Beckham, Jr.. Of course it starts running.


Nai is also running out with broadcasting.


What broke the wall ......


Janis Adecutumbo


I joined the run as soon as I could not do it.


I got on the ground with a helicopterKobe - Bryant


Take off the jerse ... ...


Participate in Choose go.


Blooming runner


Breaking news that "Earth began to move faintly"


However, the runners suddenly braked.


"Repeat, everyone is running in the wrong direction"


"Here it was, proceed!"


"That's why you said!" Heart.


I started running quite often.


"Choose go" project is a Nike campaign to encourage running with the word "Let's run together". A running event called "All together run together" like a promotion movie co-starred by superstars is going to be held in Los Angeles, Paris, Tokyo.


For the running event "Nike TOKYO GO" to be held from March to April 2018, it can be confirmed on the following official page.

[Nike official] Nike TOKYO GO. Nike.com (JP)
https://www.nike.com/jp/ja_jp/c/running/tokyogo