One of the landscapes symbolizing New York "Greek pattern coffee cup" was born is the history of being born?



There are several scenes floating in the skyscrapers and the Statue of Liberty, Statue of Liberty, Central Park and Times Square, New York, but one of them is painted in white and light blue, with orange angular letters It is a coffee cup drawn as "WE ARE HAPPY TO SERVE YOU". The atmosphere of Greece drifts, "Anthora(Anthola) "This cup melts into the cityscape of New York and hundreds of millions of cups have been produced in a year, but behind it was a strategy that successfully captured the situation in New York .

The Birth of New York City's Greek Coffee Cup - YouTube


A coffee cup based on white and blue, with orange letters and illustrations. This design is a coffee cup that I saw everywhere in New York, it is melting in the landscape of the city to say that it symbolizes New York is not an overstatement.


Try searching for "New york coffee cup" on Google Images for the sake of trying it out, the result will be full of cups of white and light blue, but the penetration level should be felt. By the way, in JapaneseNew York Coffee CupEven if you examine it, it has the same result.

New york coffee cup - Google search


Mr. Leslie Buck created this cup. Mr. Buk who was born in Eastern Europe and also one of the surviving Holocaust is a person who has succeeded in America.


Mr. Bak served as Sales Manager at Sherri Cup, a company that produces paper cups. The company had a strategy to stick to the cup market in New York, but the situation that the existing competitors can not get in easily will continue.


Mr. Buck watched there as one fact that "Many New York diners (restaurants) are managed by Greek immigrants".


The motif of white and light blue used in Greek flag ... ...


Mr. Bak determined the base color of the cup to these two colors.


And layout design motifs used for Greek architecture. Mr. Bu said that he did not have design experience, but he seems to have decided all his designs.


In the side part, pottery which symbolizes ancient Greece "AmphoraI arranged the illustration. This "amphora" was misunderstood and the cup of this design came to be called "anthora".


And, with the eye-catching orange color, we arranged 3 cups of coffee cup with the word "WE ARE HAPPY TO SERVE YOU". Greek style drifts from slightly angular letters, and it feels somewhat oriental atmosphere.


Mr. Bach's reading is around, Ansora Cup quickly penetrated the city of New York. Sherri Cup, who had sold the cup, shipped 500 million Ansora cups in 1994 annually.


Later, the cityscape of New York changed, and the coffee shop like Starbucks emerged and Greek diners closed one after another. Along with that, it is less likely to see Anthola, and in 2005 the sales declined to 200 million a year. Sherri Cup will then be absorbed by Solo Cup Company, and in 2016 the Ansora Cup was only produced when orders were received.


Still, the Ansora Cup, which used to make the streets of New York, was also chosen as the "50 things to tell the history of New York" by the New York Times and remains in the memory of the people. In the world famous New York Museum of Modern Art (MOMA: Museum of Modern Art), the ceramic ceramics Ansora Cup made by designer Graham Hill is sold as "New York Coffee Cup".

New York Coffee Cup | Modern / Contemporary Under $ 25 | MoMA Design Store


Ansola cup made by Solo Cup Company is still available now. In the Amazon it is sold 100 sets.

Amazon.co.jp: NY Coffee Cup (100 paper cups with lids) by SOLO: Home & amp; Kitchen


Mr. Bak is leaving this world in April 2010. In doing so, the New York Times posted articles reflecting Mr. Buck's achievements.

Leslie Buck, Designer of Iconic Coffee Cup, Dies at 87 - The New York Times
http://www.nytimes.com/2010/04/30/nyregion/30buck.html

in Design, Posted by darkhorse_log