The number of late-night tweets in Japan increased to 120% compared to the past due to the London Olympics

By▲ e-basak

It will be held until the end of this weekLondon OlympicsBecause of the time difference, live broadcasting will be from late night to early in the morning, but again there are many people who think that it is "by looking at life", Twitter's timeline also in this live broadcasting time zone It is exciting to become, and it became clear that the number of tweets has increased to about 120% compared to the past.

BIGLOBE Announces Trends in Twitter Utilization in July | Press Room | NEC Big Lobe Co., Ltd.
http://www.biglobe.co.jp/pressroom/info/2012/08/120807-3


this isA trendBIGLOBE that manages the statistics taken.

First of all, the total number of domestic tweets in July was 1,367.69 million. Since it was 1,227.5 million in June, it means that it was 113% compared with the previous month. Looking at this by time zone, the number of tweets during the day has also increased slightly, but what is conspicuous is the late-night zone called "1 o'clock to 3:59 o'clock" and "4 o'clock to 6 o'clock 59 minutes "in the early morning zone, as shown in the table below, it increased to 125% and 120% compared with the previous month.


This is a graph of football boys, Japan versus Spain from the night of July 26th to the 27th. The pink line is from this day, the dark blue line is the number before the Olympic Games. Overall there are a lot of tweets, especially when the first goal moment or a red card comes out to the Spanish athlete. However, on this day, since the access trouble occurred on Twitter from 0 o'clock on the 27 th, the number of cuckoo and tweets has decreased.


This is a case of Judo boys on July 29th. When the game starts, the number of tweets increases, especially where the judgment covers peaks.


On midnight July 30, the gymnastics boys' group was ranked 4th and the tweets increased, and further protests were acknowledged and an awesome tweet when becoming a silver medal.


On the midnight on August 1st the day the gymnastics male individual had a 200m breaststroke. Uchimura Kohei got a gold medal, even though it is 2 o'clock in the morning, the number of tweets reaches 250 thousand, and even if the result after breast breaststroke is known, the number of tweets has increased by several tens of thousands.


The Olympic Games are also said to be "social games" and the players themselves are also tweeting themselves, but the Olympic games next seems to become more standard in these ways of enjoying.