Amazon gets a patent that allows you to restrict purchase items with gift certificates

A major online shopping mallAmazonI got a patent on gift certificates.

It is not uncommon for a child to use all for manga and magazines though it is said that "I got a book ticket on my birthday and buy something", but the content of this patent is Amazon gift certificate It is possible to restrict what the other party buys with shopping using. "I did it! I got an Amazon gift certificate for 10,000 yen, so if you thought that it would be all you wanted to buy things like this or kore," ... the case seems to happen.

This is the patent contents acquired by Amazon.

United States Patent: 8046266


Amazon gift certificates have e-mail type and printing type.


When sending an e-mail type to someone, a message called "display recommended products" appears as a gift certificate option along with a message. You can show the products recommended for the recipient by "Automatic selection from recipient's wish list", "Automatic selection from sender's recommendation list", "Automatic selection from top-selling products". In this example screen we are sending gift certificates as Renee's birthday gift.


Renee received a gift certificate. I got a 50 dollar gift certificate, no restrictions (Restrictions: None), but with an option called Product Recommendations: Yes.


When I open the gift certificate, Jack sending the sender adds a message saying "Choose whatever you like from this three" and I'm recommending items I would like to give.


"There seems to be some things I want, but I do not know which one to give, but when giving up money ... ..." is a useful option.