Now that the transition to terrestrial digital has ended, what has become of the price of LCD televisions

One week has elapsed since the complete transition to terrestrial digital broadcasting was completed except for some areas on July 24, but what is the price of the LCD television?

By the end of last year when the rushing demand rushed under half the eco point,As a result of the soaring selling price of TV, it was cheap for those who bought after the end of the eco point to take the points into considerationAlthough it was a terrible situation that it was, it shows different price movements this time.

◆ July 31, 2011 1:30 What is the price of the current TV?
This time, "LED REGZA 42Z2 (42 inch, made by Toshiba)" and "AQUOS LC-32E9 (32 inch, sharp)" which are top 3 in sales as of July 31, 2011 at the major price information site " , "BRAVIA KDL - 32CX 400 (32 - inch, made by Sony)" in the past three months.

· "LED REGZA 42Z2"
Price change historyIt is like this. There is almost no effect on price due to the complete transition of digital terrestrial broadcasting, and it has fallen by about 15,000 yen compared to July 1.


· "AQUOS LC-32E9"
Price change historyIt is like this. Unlike "LED REGZA 42Z2", in July more than 40,000 yen is exceeded, and the price at the present time is about 3000 yen higher than the lowest price as of June.


· "BRAVIA KDL-32CX400"
Price change historyIt is like this. As of MayDespite being able to purchase at 30,000 yen level, very reasonable TV that supports USB recording and Internet connection etcHowever, the trend of price hikes became noticeable since June, and it has risen to 49,800 yen on July 25, the day after the shift to terrestrial digital broadcasting.


◆ The price hike is mainly for entry models, large TVs maintain a downward trend
As a conclusion derived from the above "Price rise was centered on a 32-inch entry modelIt is said that it is said.

Also, as one of the reasons for this result, "A person who had wanted to purchase a large TV in the first place has already purchased it before half of the eco point in December of last year, and until the end of the transition to the terrestrial digital broadcasting The reason why I did not replace it was that most of the users wanted to move without paying too much money. "

In other words, it is necessary for users who are considering purchasing an entry model to estimate trends of prices a little more, and users who are considering buying a large model seem to have a time when they want it ....