Tasting review of Starbucks' first 'Starbucks Coffee Craft' that allows you to easily enjoy coffee just by breaking it

Nestle Japan's first concentrated beverage product , Starbucks Coffee Craft , was released on Sunday, March 1, 2026. One bottle can be used to make eight cups of coffee to your liking, allowing you to easily enjoy coffee or cafe latte at home.
'Starbucks® Coffee Craft' to be released on March 1st | Nestlé Japan
Starbucks Coffee Craft comes in two flavors: unsweetened and caramel.

First, try drinking unsweetened.

Each bottle contains 260ml and makes eight cups. To dilute, simply mix Starbucks Coffee Craft with water or milk in a 1:5 ratio. The only ingredients are coffee, flavoring, and coloring (caramel). Calories are 17kcal per 100ml, or about 5.4kcal per 32ml.

The bottle label has eight servings printed on it, so you can use that as a guide when pouring.

So I poured one cup into a clear glass.

Pour approximately 160ml of water for one 32ml serving.

It looks like a normal coffee.

When you drink it, there is almost no acidity, and you can taste the unique aroma and bitterness of coffee, giving it a refreshing taste.

Next I tried the caramel.

The method of mixing is the same as for the unsweetened version. The ingredients are sugar, coffee, flavoring, and coloring (caramel). The content is 260 ml, and the calories per 100 ml are 85 kcal. If you calculate it per 32 ml serving, it will be about 27 kcal.

I poured it into a glass. It looked exactly the same as the unsweetened version, but the moment I poured it, I noticed a slightly sweet aroma.

Below is what it looks like after diluting 6 cups with water.

When you drink it, you'll notice a subtle sweetness and a caramel aroma. The sweetness is just enough not to overwhelm the deep bitterness of the coffee, and the aftertaste is clean, just like a lightly sweetened coffee.

When we mixed Starbucks Coffee Craft Caramel with milk, the mellow flavor of the milk and the aroma of the caramel matched perfectly, and the bitterness typical of coffee was also reduced, resulting in a cafe latte with a refreshing sweetness that was addictive.

Starbucks Coffee Craft Unsweetened / Caramel will be available for purchase at major supermarkets nationwide from Sunday, March 1, 2026, with a suggested retail price of 430 yen including tax. It is also available on Amazon.co.jp, and at the time of writing, a set of three unsweetened drinks was available for 1,289 yen including tax, and a set of three caramel drinks was available for 1,185 yen including tax.
Amazon.co.jp: [For dilution/8 cups per bottle] Starbucks Coffee Craft Unsweetened 260ml x 3 bottles: Food, Beverages & Alcohol
Amazon.co.jp: [For dilution/8 cups per bottle] Starbucks Coffee Craft Caramel 260ml x 3 bottles: Food, Beverages & Alcohol
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