Dec 21, 2019 12:00:00

`` Label with orgy reindeer drawn '' became a problem and Christmas limited beer was discontinued

Sycamore Brewing , a brewery in North Carolina, USA, announced a new beer for Christmas. However, before the taste and price of the beer itself became a hot topic, it was reported that “the orgy of reindeer on the label ” was regarded as a problem and production was discontinued.

Sycamore's sexual reindeer beer cans prompts a visit from state alcohol enforcement-Charlotte Agenda
https://www.charlotteagenda.com/189273/sycamores-sexual-reindeer-beer-cans-prompts-a-visit-from-state-alcohol-enforcement/

Brewery Forced to Drop Reindeer Orgy Beer Labels After Anonymous Scrooge Snitches-VICE
https://www.vice.com/en_us/article/wjww7q/brewery-forced-to-drop-reindeer-orgy-beer-labels-after-anonymous-scrooge-snitches

A Brewery Had To Pull Cans Of Its Holiday Beer Because The Reindeer Cartoons On It
https://www.delish.com/food-news/a30169378/reindeer-cartoons-beer-can/

This is the new beer 'CHRISTMAS COOKIE' in question.

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???????? Christmas Cookie can release THIS Saturday! We brew this very special beer just once a year.Filled with cookies and cheer, it is bound to make Santa jolly! ?? ❄️ ???? ⁠

Posts shared by Sycamore Brewing (@sycamorebrewing)- November 21, 2019, 11:20 am PST

The company's logo, “Sycamore”, is largely drawn against a dark sky that looks like a dark night.

And around the logo, there are white reindeer and red reindeer with dot picture that seems to be intertwined in various positions with snowflakes.

A few days after the announcement of CHRISTMAS COOKIE, the North Carolina Alcoholic Beverage Administration Committee received an anonymous report and dispatched an auditor to Sycamore Brewing. In addition to the obscene reindeer pattern, the label was not approved and Sycamore Brewing was informed of label injunction. “The Sycamore Brewing is expected to be fined from $ 500 ($ 55,000) to $ 1000 ($ 110,000),” said Omar Qureshi, the Alcoholic Beverage Management Committee.

According to Vice who reported this case, Sarah Brigham, a partner of Sycamore Brewing, described the design as “Animal Kama Sutra ”. Justin Brigham, a partner, also said, “There are a lot of terrible things happening in Japan, such as the president is in danger of impeachment, and there is a shooting case at school. I think the beer with a 7.5% alcohol content that tastes like a cookie is a very good remedy. '

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✨ ???? ℂ ???????????????????????????????? ❄️ ℂ ?????????? ?????????? ???? ✨ Can release today at 12 noon! VERY limited cases! Cheers! ?????????????????????? ??

Posts shared by Sycamore Brewing (@sycamorebrewing)- November 23, 2019 4:41 am PST

CHRISTMAS COOKIE has been discontinued due to label issues. However, 1900 produced as an initial lot will be sold at Sycamore Brewing's own store with an unchanging label on the label in question. If you remove the 'modified version' CHRISTMAS COOKIE label that is sold, you can see the 'reindeer pattern' label in question.