In the smartphone sales ranking in 2023, iPhone dominates up to 7th place, and the outdated model iPhone 13 is popular in Japan
Market research company Counterpoint has released the 2023 edition of the ``Top 10 Smartphones in the World by Sales''. Apple's iPhone occupies 1st to 7th place, and Samsung's Galaxy series ranks 8th to 10th place.
In a First, Apple Captures Top 7 Spots in Global List of Top 10 Best-selling Smartphones - Counterpoint
Below is an image showing the 2023 edition of 'Top 10 Smartphone Sales in the World'. The iPhone 14 was the best-selling in 2023, accounting for 3.9% of the total. Additionally, the iPhone 15 Pro Max, released on September 22, 2023, ranked 5th. It is also notable that the iPhone 13, released on September 24, 2021, is ranked 4th.
Of the iPhone 14 sales, half were sold in the United States and China. In addition, the iPhone 14 accounted for 19% of the total iPhone series sales, down from 28% for the iPhone 13 in 2022. Counterpoint speculates that the reason why the proportion of iPhone 14 in the entire iPhone series has decreased is that ``the Pro model attracted attention because there were few functional differences between iPhone 13 and iPhone 14.''
Looking at the whole of 2023, the iPhone 15 series ranks 5th to 7th, but if we narrow it down to the fourth quarter of 2023 (October to December), the iPhone 15 series will dominate the top three. . In addition, iPhone 13 sales have increased by double digits from 2022 in Japan and India. Counterpoint explained the reasons for the increase in iPhone 13 sales in Japan and India: ``In Japan, sales of the previous generation model increased due to campaigns by mobile carriers'' and ``In India , the value proposition of iPhone 13 boosted its popularity.'' I'm explaining.
Furthermore, in the ``2023 smartphone sales ranking by manufacturer'' announced by market research company IDC, Apple took first place and Samsung came in second place.
Apple finally overtakes Samsung to take first place in smartphone market share - GIGAZINE
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