What did the myth that 'Amazon uses door wood for desks' bring?
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Amazon, which reigns as the world's largest mail order site, started in 1994 as an online bookstore by Jeff Bezos . Although Amazon has expanded rapidly due to the wave of Internet spread, stories such as `` Amazon uses door plates for desks for thrift '' are spreading, and it was an early Amazon employee Glenn Fleishman tells about this story.
The True Story of the Amazon Door-Desk
https://glog.glennf.com/blog/2011/10/16/the_true_story_of_the_amazon_door-desk
Fleishman is a person who has worked as a catalog manager for Amazon.com from 1996 to 1997, just after Amazon was founded. Mr. Fleishman has taken up the story of Amazon's success story that is spreading around the world, 'Amazon uses door wood for desks to save as much as possible.'
The encounter between Fleishman and Bezos dates back to 1995 and we met through a common friend. Mr. Fleishman and Mr. Bezos seemed to “have very well”, and Mr. Fleishman, who was running a web development company at the time, was always encouraged by Mr. Bezos.
In October 1996, Fleishman, who was worried about the next business step, was invited to Amazon headquarters after lunch with Bezos. Bezos' office at that time, including carpets and furniture, was very simple, says Fleishman. Mr. Fleishman, who saw the first 'desk made of wood for doors' for the first time, laughed unintentionally.
Bezos said to Fleishman, “Investors must love this,” and laughed arguing that thrift is important to the business. In 1998, Bezos told the Seattle Times , “A desk made of wood for doors serves as a symbol of thrift and thinking. It ’s important for Amazon.com to make money for its customers. 'It is to spend,' commented, and it can be seen that the door wood desk is treated as a symbol of Amazon's business.
It is important to reduce costs as much as possible in the early days of startup, and the story that “even Amazon even used wood for doors to reduce costs” has been greatly appreciated. Mr. Fleishman expresses this story as a “ myth ”, but Amazon actually used door wood for the desk.
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However, Mr. Fleishman, who actually joined Amazon, stated that he had a different impression than the “myth” of using a door wood desk for thrifty purposes. The timber for the doors was sturdy and expensive, and was heavy and difficult to move. In addition, it was difficult to carry a large desk into the room, and it was said that a worker for processing wood into a desk was hired.
In addition, Mr. Fleishman pointed out that the desk desk made of wood for the door could not adjust the height of the desk, and it was not ergonomic, so it threatened the health of employees. In fact, Mr. Fleishman says that he had to find acupuncturists and receive treatment because of problems with his wrists. According to Fleishman, considering the cost of buying door wood and processing it into a desk, he would have been able to purchase a smaller, better-functional desk at a price of about one-half to one-third. Insist.
According to an article on the Internet, there is a saying that the door wood used as a desk in Amazon was hollow inside, but according to Mr. Fleishman's memory, the door wood was not hollow. Fleishman says that even though it's for the sake of saving, the hollow wood would have been broken and not strong enough as a desk.
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So, why Amazon was using door wood desks on Amazon, “Foodman desks are part of the story about Amazon creation, and everyone who visits the headquarters actually I saw a door wood desk, which explains the spirit of where Amazon wants to cost and the intention. ” Mr. Bezos was a great merchant, and Fleishman said that the door wood desk was used as a symbolic “myth” to explain Amazon's spirit and brought more benefits to Amazon than cost savings.
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