Huawei surpasses Apple by smart market share and emerges to second place

Research firm IDC announced the global market share of smartphones in the second quarter of 2018 (Q2: April to June). Huawei in China is outstripping Apple on a quarterly basis and is ranked second in the world.

Smartphone Rankings Shaken Up Once Again as Huawei Surpasses Apple, Moving into Second Position While Overall Market Declined 1.8% in Q2 2018, According to IDC
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According to IDC, the market share based on shipments of smartphones in Q2 of 2018 is as follows.

The top shipped 71.5 million units Samsung. The release of Galaxy S9 / S9 + was delayed more than usual, but the market share of the smartphone as a whole is 20.9%, and we are keeping the world first place in a strict way. In addition, Samsung is expected to launch Galaxy Note 9 of the large-screen flagship model approximately one month earlier than August 9, 2018 and Apple's announcement of the new iPhone, and is in the process of overcoming sales competition after Q 3.

Huawei, which surpassed Apple and ranked second, shipped 54.2 million units in Q2 in 2018, and market share advanced to 15.8%, finally overtaking Apple. As compared with the same period of the previous year, it increased by 40.9%, and sales were extremely strong. Huawei, which has a wide range of lineups from high-end models such as the Mate series, P series, Honor series, nova series to entry models, is gaining momentum, steadily advancing Samsung pursuit.

Apple dropped to third place in 2018 Q2 market share is 12.1%. It was only slightly increased by 0.7% from the same period of the previous year, and Huawei decided to be overwhelmed by Huawei. Nonetheless, Apple is anticipated to bring three new models in September 2018, so it is expected that it will rebound significantly in the second half of 2018. It is the same as in recent years as Apple develops Xiaomi to surpass Samsung in the Indian market, the expansion followed by OPPO Chinese brands expanding sales network from Southeast Asia and India to Africa.

According to IDC, the worldwide smartphone shipments of 2018 Q2 worldwide are 342 million units, down 1.8% from the same period last year. This is the third consecutive quarterly decline, and the trend of shrinking the global smartphone market is clear.