Regarding the use of consumer data accumulated on the Internet, the Federal Trade Commission appears to build a new rule
Every day, as various information gathered via the Internet accumulates in companies, companies are preparing to turn this into profit. The Federal Trade Commission of the United States is considering new regulations as consumers' privacy rights on the Internet may be threatened in exchange for the new services obtained by this.
FTC Seeks Input on Privacy and Security Implications of the Internet of Things
Antitrust methodAnd the US Federal Trade Commission (FTC) to operate the consumer protection law, on November 19,A public workshop to discuss what kind of regulation should be applied regarding the handling of consumer data collected and shared on the InternetWe are planning.
Today, every device connects to the Internet to send and receive information, various data on consumer behavior is gathered and held by companies, and this is called "The Internet of things" It is called. For example, consumers already use mobile phones to open car doors, turn off house lights, measure blood pressure, and that data may be sent to remote locations. In the near future, at the grocery department, you may receive a message from the refrigerator that the home milk from the smartphone is running out.
Through a device connected to consumers, companies can collect consumer behavior data, and by utilizing accumulated data for various services, the world is becoming more convenient. In exchange, consumers' privacy on the Internet is threatened. In addition, there is a security risk here. For example,TelematicsThe port that controls access to the vehicle (vehicle-mounted network communication technology) is exposed to the digital threat like malware, so there may be a danger of monitoring the driving situation from a remote place or taking over the system in the worst case Hmm.
In view of this situation, the FTC is trying to apply a new privacy framework to web data. In the 2012 privacy report, the FTC has established several categories as "sensitive information", including social security numbers, precise geographical data, financial conditions, information on children, We requested more advanced authority and protection to access these data. However, in the decision of last month, the FTC appears to have expanded the scope of the concept of "sensitive information" on the Internet. Hogan Ravel's law firm says, "It is unclear whether the FTC is interpreting that all video material is" sensitive information. "It is unclear whether it is" sensitive information "used only in certain categories We are departing from the definition and this will be very confusing if companies classify data for design and security implementation. "
Many of the services provided on the general Internet are realized by connecting various devices and data. As a result, companies that collect data will try to gather data as extensively as they can, without understanding what consumers are afraid of losing. Freescale Semiconductor marketing manager Kevin Karimi said at the Mobilize event, "By wearing a sensor of just 50 cents (about 49 yen) on the camera, you can read the user's emotions in real time" It is a good example of the attitude of. To the FTC, net-related companies have delivered enough short letters saying "The handling of web data should be subject to voluntary regulation by companies".
Mr. Karimi to present.
The FTC has been conducting interview surveys from companies on "networking of events" so far. However, some famous enterprises said they showed a selfish reaction to ignore the big problems that hide there. They say, "We entered an unknown era that we never had before experiencing privacy being caught by data collection and analysis in order to obtain convenience, energy saving society, cheaper medical expenses There is that.
Of course the FTC is fully aware that many regulations disturb industrial development. At the same time, however, we also recognize the need to stop certain companies and markets that will hit consumer's privacy for the purpose of expanding profits. How should we balance between the further development of the growth industry and the conflicting interests of consumer privacy protection? The FTC's judgment is drawing attention as a problem related to consumers and many Internet related companies.