Just an imagination full of stomach? It turns out that when you eat "eating imagination" you actually reduce the amount to eat

"People who think gluttones are always thinking about food" "There is an image that increases appetite when imagining food," but the truth seems rather close to the reverse. Chocolate confectioneryM & M'sUsedCarnegie Mellon UniversityIt is a unique experiment by psychologists who have revealed the strong power of "imagination" which was not known before.

Details are as below.Sweet Satisfaction - Carnegie Mellon University

People who eat too much junk foods without stopping their hands easily after starting to eat, as in image training, by imagining that specific food "eating themselves" before eating snacks and chocolates May reduce the amount to eat.

SciencePsychologist at Carnegie Mellon University published in the magazineCarey MorewedgeAssociate Professor et al. 'S studies showed that if you imagine eating a certain food, you can see that the amount of food actually eaten is reduced. This reverses the old belief that "Thinking about food increases the desire and increases the amount of food you eat".

"This discovery is expected to lead to a way to control craving for unhealthy foods, tobacco, drugs, etc. in the future," Dr. Morewedge says.

In the experiment, we first asked the subjects to imagine a total of 33 times the "repeated eating" of "eating one grain of M & M's" and "putting a 25 cent coin in the coin launderette". Subjects in the first group imagine eating three M & M's (one at a time instead of one at a time) after thirty coins have been inserted into the coin laundry, the second group imagine eating three M coins and then M & M's 30 Imagine grain eating and imagine that the control group throws 33 coins.

Next, when having M & M's serving in the bowl freely as much as you want, in the group who imagined to eat 30 grains beforehand, the amount actually eaten was significantly less than in the other two groups is.

Moreover, by imagining "food" itself by another experiment, it is effective only when you imagine "act of eating" without decreasing the amount to eat, as well as imagining where you actually eat food different from what you eat It is also obvious that there is no effect even if it does.

"By imagining a certain act, we can substitute for some of the actual experience of that act," says Joachim Vosgerau, Associate Professor at Carnegie Mellon University's Marketing Study, who participated in the study. "The difference between imagination and experience may be smaller than previously thought."

in Science,   Junk Food, Posted by darkhorse_log