Amazon Kindle withdraws from Chinese market



It was reported that Amazon's ebook store Kindle will close the Chinese domestic market and withdraw from the entire business in 2023. Although there is increasing regulatory pressure in China, such as censorship and content restrictions, it is known that the Kindle withdrawal is not due to government pressure but for business reasons.

Kindle China

https://weibo.com/3262223112/LvQOCdSHi

Bloomberg --Are you a robot?
https://www.bloomberg.com/news/articles/2022-06-02/amazon-to-shut-kindle-store-in-china-after-years-long-struggle

Amazon to shut down Kindle store in China
https://www.cnbc.com/2022/06/02/amazon-to-shut-down-kindle-store-in-china.html

Amazon has announced on June 30, 2023 that it will discontinue the Kindle store on Weibo, China's largest social network. According to the post, new ebooks will no longer be available for purchase after June 30, 2023, and the download of purchased books will end from June 30, 2024.



In April 2019, it is reported that Amazon will shrink its business from online shopping and electronic payment business for China because it has 'struggled to compete with domestic companies', but the Kindle business is also reported to be shrinking. It is believed that it was not due to censorship or pressure by the Chinese government, due to its failure to gain a large share of its domestic rivals.

Why did Amazon withdraw from the Chinese market? --GIGAZINE


by Christian Wiediger

In response to the post announcing the withdrawal of the Kindle store, there are many comments that are concerned that 'unlike the paper books that remain on hand, the purchased ebooks will be lost at the end of the service'. , Amazon states, 'You can download purchased ebooks until June 30, 2024, and you can continue to read the downloaded books.' In addition, Kindle Reader customer support and warranty services will continue, and devices purchased within 2022 will be returned and refunded.

In the statement, Amazon China will continue its development commitment as a business, and will continue to work on expansion of global stores, advertising business, logistics and cloud services, hardware device and e-commerce business, etc. Declaring.

in Web Service, Posted by log1e_dh